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简介：This book addresses the Geographic Information Systems (GIS) and Remote Sensing communities worldwide by presenting a collection of 43 peer-reviewed interdisciplinary perspectives on Object-Based Image Analysis (OBIA). OBIA is a recent sub-discipline of Geographic Information Science devoted to developing automated methods to partition remote sensing imagery into meaningful image-objects, and assessing their characteristics through spatial, spectral and temporal scales. Its applications range from agriculture and natural resource management, to national defense and global climate change. Its economic impact spans from data collection, hardware and software vendors, developers and users, to recipients of sound sustainable environmental policy. Its effect is to synergistically bridge the raster world of remote sensing and the vector world of GIS by generating new semantically rich queryable geographic-information from multiscale earth observation data. We invite you to join us on this exciting state-of-the art journey into OBIA. The accompanying CD includes high resolution figures.

Remote sensing and GIS /

作者：  Basudeb Bhatta.

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简介：Summary: Publisher Summary 1 The book provides an exhaustive coverage of optical, thermal, and microwave remote sensing, global navigation satellite systems (e.g., GPS), digital photogrammetry, and visual image analysis. The main emphasis is on the basic concepts of remote sensing and GIS but topics such as digital image processing, spatial and attribute data model, geospatial analysis, and planning, implementation, and management of GIS have also been discussed in detail. Owing to its lucid style and presentation of advanced topics, such as ground truth data, metadata concepts, latest developments and modern trends of GIS and GNSS, makes this book suitable as a reference for postgraduate students and practicing professionals from the Geomatics community.  

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简介：This book gives readers anaccessible, systematic, non-mathematical, and visually appealing start in physical geography. It features a distinctive, holistic integration of human-Earth relationships, an applied flavor, scientific correctness, and superior graphics (remote sensing images) and cartography. A holistic, process approach is used to describe and discuss each physical system. Highlights more than 200 URLs, and features an accompanying CD-ROM with more than 30 animations of key concepts in physical geography.Solar Energy, Seasons, and the Atmosphere. Atmospheric Energy and Global Temperatures. Atmospheric and Oceanic Circulations. Atmospheric Water and Weather. Global Climate Systems. Water Resources. The Dynamic Planet. Earthquakes and Volcanoes. Weathering, Karst Landscapes, and Mass Movement. River Systems and Landforms. Wind Processes and Desert Landscapes. The Oceans, Coastal Processes, and Landforms. Glacial and Periglacial Landscapes. The Geography of Soils. Ecosystems and Biomes. Earth and the Human Denominator.For anyone needing a non-mathematical introduction to physical geography.

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简介：　　唯一一本基于超过20万个小时的it培训经验编写的认证学习指南。100%的知识覆盖率：详细阐述了310-025考试的所有正式测试目标。第一手经验：在课堂实验之后，提供了按步骤操作的指导材料。考试注意事项：根据已往的考试经验提出了警告信息，指出最棘手的考试题目，以及如何正确地回答这些问题。 　　 两类练习问题：问题以知识和特定情况为基础，所有问题均提供了深入解答。课堂提示：直接来自global knowledge公司获奖教师对重要问题的讨论。 　　 　　 　　

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简介： Global Industrial Engineering in E-century，ISBN：9787894920256，作者：JIANGZhibin，出版社：机械工业出版社

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简介：Summary: Publisher Summary 1 The leading text in technical writing since 1968, Reporting Technical Informationcovers basic strategies of composing, techniques of presentation, and document design. It also provides detailed analyses of document applications, including oral presentation, and features a complete handbook of grammar and usage. Appendices supply lists of technical reference books and guides along with a complete bibliography. This ninth edition of Reporting Technical Informationplaces greater emphasis than any previous edition on international communication and the implications of global and multicultural correspondence. Documentation instructions include MLA style, Chicago Style, and APA style; a style guide for citing the Internet as a source is included as well. The new edition includes material on writing collaboratively via email; synchronous discussions and FTP sites; and expansion of "electronic communication." The design of on-line documents has been added to "document design" and the treatment of graphical elements now includes electronic graphics programs. Instruction on using the Internet in job searches is featured as well. The ninth edition is supplemented by the Tech Community website http://www.abacon.com/techcommunity. Resources that support technical communication activities for both students and instructors can be found at this site.  

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简介：This exciting new book for a growing market is the cutting- edge choice for PR courses. Global markets, new technologies and multiculturalism are covered throughout the book. This text is accompanied by a unique CD with video interviews of leaders in the PR field.

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简介：Nurses working with childbearing families face a variety new challenges, including shortened lengths of hospital stay, the trend toward greater use of community-based and home care, and downsizing and mergers of health-care systems. This book is not only important reading for maternity nurses, but also can be used as an invaluable reference tool. The Seventh Edition of this popular book not only continues to emphasize the central role played by maternity nurses working with today's childbearing families, but also includes a global perspective, covering culture as a factor in relating to the woman's childbirth experience. It also includes a comprehensive, accessible segment on women's health issues. For nurses in the fields of women's health, maternity, and newborn care. - Publisher.

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简介：Takes a practical, managerial approach to marketing, providing examples and applications and showing the major decisions that marketing managers face in their efforts to balance the organization's objectives and resources against the needs and opportunities in the marketplace. This edition emphasizes customer service, relationship marketing, marketing technologies, total marketing quality, value-delivery systems, global marketing, and marketing ethics, environmentalism, and social responsibility. The CD-ROM contains a selection of written video cases. Annotation c. Book News, Inc., Portland, OR (booknews.com)

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简介：　　environmental science: toward a sustainable future, 9/e focuses on the question, "what will it take to move our civilization toward a long-term sustainable relationship with the natural world?" its goal is to engage and inform students so they can critically evaluate environmental issues and make informed decisions about their environment. 　　 three main categories define how the author works to achieve this goal: 　　 ·critical thinking 　　 ·applications 　　 ·resources for instructors and students 　　 critical thinking: an essential part of teaching environmental science is helping students distinguish sound science from junk science. it becomes increasingly important as students learn to evaluate scientific information and begin to make informed decisions about the environment. environmental science employs the strategic themes of sound science, sustainability, and stewardship to help students conceptualize the task of forging a sustainable future for the environment. 　　 applications: environmental science is more than just knowing information about the environment; it's about how students should act toward the environment. environmental science employs the new global city cd-rom,environment on the web exercises, and making a difference exercises to provide tangible, assignable activities that students can use to apply the information they are learning and to put their critical-thinking skills into practice. 　　 student resources: to fully support students in their learning efforts, this book is accompanied by a strong set of student resources to supportstudents' efforts to learn the material. these resources include an online study guide (www. prenhall.com/wright), a printed study guide, and the student lecture notebook note-taking guide. please see the book's preface for more information about any of these study aids.

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简介：Webcasting Worldwide tackles one of the most timely topics in mass communication today-the delivery of audio and video content via the Web, or webcasting-employing a global perspective to explore the subject.

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简介：     Book Description     Learn How to build a Marketing Strategy Based on Consumer Buying Decisions          If you are looking for a balanced coverage of Consumer Behaviorthat includes the psychological, social, and managerial implications of a decision, you have picked up the right book. This new revision features current and exciting examples that are tied into global and technology consumer behavior issues and trends - all of which will help you gain a solid foundation in marketing strategy. This new edition links topics back to marketing decision-making and strategic planning, giving you the foundation to better understanding consumer behavior and, in turn, making you a better consumer and better marketer.          * New Cases highlight the most current trends and development in consumer behavior including Crest Rejuvenating Effects, Skoda's UK Turnaround Attempt, McDonald's Social Responsibility Report, Levi's Blues, and much more. Featured cases will help you apply what you are learning from the text to show consumer behavior in practice.     * More Global Examples give you a balanced look at consumer behavior here and abroad - encouraging you to analyze the similarities and differences between U.S. and global markets.     * Examples of the Internet and its impact on consumer behavior have been increased throughout the text, illustrating the power of the Internet and its importance in the realm of consumer behavior.          All new copies of this text include a tool that will ultimately enhance your learning experience.          Book Dimension     length: (cm)25.3 width:(cm)20.1

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简介：This text highlights the roles of culture, politics, and legal issues in international business, and illustrates how these factors influence business institutions, structures, and processes. The text is written in an accessible style from an action-oriented, executive perspective. Learning features include chapter-opening cases, country and industry boxes, and key point summaries. This second edition incorporates new material on international entrepreneurship, emerging market multinationals, corruption, e-commerce, and careers in international business. Also new is a step-by-step guide designed to help students develop problem-solving skills for common international business challenges. The text can be used for undergraduate and graduate courses in international business and management, global business strategy, and foreign direct investment. Shenkar is affiliated with Ohio State University. Luo is affiliated with the University of Miami. Annotation 漏2008 Book News, Inc., Portland, OR (booknews.com)

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简介：　　This book examines a new trend affecting cartography and geographic information science. Presenting the work of over 30 authors from 16 different countries, the book provides an overview of current research in the new area of Internet Cartography. Chapters deal with the growth of this form of map distribution, uses in education, privacy issues, and technical aspects from the point of view of the map provider - including Internet protocols such as XML and SVG. Many see the Internet as a revolution for cartography. Previously tied to the medium of paper and expensive large-format color print technology, maps had a limited distribution and use. The Internet made it possible to not only distribute maps to a much larger audience but also to incorporate interaction and animation in the display. Maps have also become timelier with some maps of traffic and weather being updated every few minutes. In addition, it is now possible to access maps from servers throughout the world. Finally, the Internet has made historic maps available for viewing to the public that were previously only available in map libraries with limited access. 　　 　　* Provides comprehensive coverage of maps and the internet * Delivers a global perspective * Combines theoretical and practical aspects　　

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简介：　　 　　 　　 　　 　　 　　 　　 This book examines the concepts, issues, and practices that comprise the core of organizational leadership from a global perspective. Underpinning its story with a mixture of description, analysis, and critique, this book achieves a distinct point of view by examining leadership through a variety of unusual prisms and by giving competing and globally diverse viewpoints equal shares in the debate. 　　 　　

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简介：A joint undertaking of the 24 UN agencies comprising UN-Water, and in partnership with governments and other entities concerned with freshwater issues, this volume, covering as it does all regions and most countries of the world, provides an up-to-date global overview of the state and uses of freshwater, critical water-related problems, and societies coping mechanisms. Drawing on an extensive database, expert analysis, case studies, and hundreds of graphic elements, it is the most comprehensive undertaking to date of freshwater assessment, providing a mechanism for monitoring changes in the resource and its management and progress towards achieving development targets, particularly the Millennium Development Goals. Building on the conclusions of the first United Nations World Water Development Report, Water for People, Water for Life, the 2006 Report confirms the ongoing, serious and growing water crisis, essentially a crisis of governance, and points to a prevalent lack of capacity and knowledge base as todays primary obstacles to achieving the necessary levels of water governance. This volume proposes a more integrated vision of water resources management to respond to changing environmental and socio-economic conditions.--Publisher's description.

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简介：In the sixth edition, Heizer (business administration, Texas Lutheran U., Seguin, Texas) and Render (operations management, Rollins College, Winter Park, Florida) have added six sections of quantitative modules that cover decision-making tools, linear programming, transportation models, waiting-line models, learning curves, and simulation, and reworked the remaining chapters to emphasize new trends, especially; strategy, global operation, service operations, and the impact of the internet. The body of the text gives an overview of the subject, using numerous case studies, including an integrated running case study of Southwestern U., to provide examples from the real world. Annotation c. Book News, Inc., Portland, OR (booknews.com)

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简介：　　The 21st century business world will unquestionably be a dynamic and changing place. The rapid growth in technology,the globalization of business, and increasing competition make sales and relationship skills more important than ever. In the seventh edition of Fundamentals of Selling: Customers for Life,my goal is to give students the information that they need to compete in the 21st century. This edition has been updated to include more examples of selling in a global environment, more information about the technology available to every salesper-son, and most importantly, how to win customers for life. 　　

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简介：This volume is a comprehensive introduction to the field of quality management, integrating the emerging body of knowledge in the areas of quality theory, quality assurance, and quality control. The author's practical approach provides examples, allowing readers to participate in and manage quality improvement in manufacturing, government, and service organizations.The volume examines differing perspectives on quality, quality theory, global quality and quality standards, strategic quality planning, the voice of the customer and the market, quality in product and process design, designing quality services, managing supplier quality in the supply chain, the tools of quality and implementing quality, statistically based quality improvement for variables, six sigma management and tools, implementing and validating the quality system.For quality control managers and other interested in greater quality management.

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简介：　　completely updated and expanded, this edition examines the relationship between managing research development (r&d) and sustaining sound financial policy. through extensive fieldwork and consulting, the author demonstrates how to balance and manage r&d efforts, capital investment, and new debt financing decisions. he also offers a framework for understanding the interdependence between these elements and tools that include financial modeling techniques for determining resource allocation. 　　 作者简介:john b. guerard jr. is a faculty member at rutgers university and a financial consultant to several financial institutions and money managers, including serving on the virtual research team of globeflex capital management, inc. guerard has served on the faculty of the university of virginia and lehigh university, as well as in research departments at drexel, burnham, lambert, daiwa securities trust company, and vantage global advisors, inc. while serving as director of quantitative research at vantage global advisors, inc, guerard was awarded the first mosokowitz prize for research in socially responsible investing. he has published several articles in the international journal of forecasting, management science, research in finance, the journal of forecasting, the journal of investing, and the financial analysts journal. guerard is a coauthor of several textbooks, including the handbook of financial modeling, and quantitative corporate finance. he serves as an associate editor of the international journal of forecasting and the journal of investing and as an adjunct faculty member in the graduate school of management at rutgers university and the executive master's in technology management (emtm) at the university of pennsylvania.