Agribusiness : fundamentals and applications / 2nd ed.
作者: Cliff Ricketts, Kristina Ricketts.
出版社:
简介:Agriculture has changed. For years, agriculture was a career and a way of life. Nearly everyone lived on farms, and farmers were self-sufficient. Very few manufactured supplies and materials were available. Today, however, the agriculture industry is a technology-oriented industry that includes production, agriscience, and agribusiness. Agriculture is big business, and agribusiness itself is massive. This book discusses the kinds, sizes, fundamentals, and applications of this phase of the agricultural industry. The authors also explain different agribusiness areas, discuss their economic importance to the agricultural industry, and explain basic principles of agricultural economics, marketing, and finance. (From Preface)