Long tail: why the future of business is selling less of more

作者：  (美)克里斯·安德森(Chris Anderson)著;乔江涛，石晓燕译

出版社：中信出版社,2012

简介： 书籍 经济管理学书籍 　　长尾理论是当代商务人士最为关注的焦点之一。《长尾理论》详细阐释了长尾的精华所在，解释了长尾现象的来源，梳理了它的发展历史。作者还认为，长尾理论转化为行动，最有力、最可操作的就是营销长尾。通过口碑营销，长尾理论将在不可能的情况下实现销售。长尾理论是众多企业成功的不二法门，它将改变企业营销与生产的思维，带动新一波商业势力的消长。 　　 读者对象：企业管理者，创业人士，互联网从业者，经济、管理学者，白领以及一切对互联网经济感兴趣的人士。

Nexos / media ed.

作者：  Sheri Spaine Long ... [et al.].

出版社：

简介：

作者：  

出版社：

简介：Summary: Publisher Summary 1 Now in its ninth edition, this market-leading book continues to prepare the nation's finest nursing assistants in the deliver safe, effective care in acute, sub-acute, long-term care, and home heath settings by maintaining the time-tested hallmark features students and instructors love while staying current in the dynamic, ever-changing world of healthcare. To enrich learning, enhance critical thinking skills and improve client care, the guidelines and clearly illustrated procedures that illustrate the "how" of what nursing assistants need to do, now include clearly written rationales that help them to understand the "why" behind their patient care actions. NEW - Guidelines and Procedures-including Waterless Hand Hygiene and Applying a Condom Catheter. NEW! Rationales for all procedures that help students to understand the "why" behind their patient care actions. NEW! Topics such as SARS precautions and care of patients with Alzheimer's disease. NEW! Charting examples in each procedure that reinforce the importance of documentation. NEW! Tear-Out English-Spanish Clinical Pocket Reference that provides translations of commonly encountered words and phrases to aide in client care. Expanded coverage of infection control and patient restraints. FREE Companion Website provides chapter-specific online resources for both students and instructors including certification review multiple choice questions, case studies, matching exercises, weblinks, a Syllabus Manager, an audio glossary and more. FREE Student CD-ROM provides certification review multiple choice questions and an audio glossary. Nursing assistants in acute, sub-acute, long-term care, and home heath settings as well as those studying to enter into the field.  

作者：  

出版社：

简介：Summary: Publisher Summary 1 Highly regarded and used by countless students, this effective rhetoric/handbook/reader is ideal for writing courses that focus on the essay. The sixth edition features Langan's renowned clear writing style and a wide range of writing assignments and activities that reinforce the four essentials of good writing: unity, support, coherence, and sentence skills. College Writing Skills with Readings comes packaged with a free student CD-ROM, a free registration card for access to the Online Learning Center, and a free user's guide to help students gain the maximum benefit from the text and electronic materials. “I long ago lost count of the number of instructors who have told me that the four bases really work. When you explain the four bases to students and make the bases really clear with a lot of activities, students get it.” – John Langan.  

作者：  

出版社：

简介："Geological characteristics of giant metallic deposits and their setting and the politico-economic constraints of access to and exploitation in prospective areas have been a "hot topic" in the past fifteen years, but the knowledge generated and published has been one-sided, scattered and fragmented. This is the first comprehensive book on the subject that provides body of solid facts rather than rapidly changing theories, written by author of the Empirical Metallogeny book series and founder of the Data Metallogenica visual knowledge system on mineral deposits of the world, who has had an almost 40 years long international academic and industrial experience. The book will provide abundant material for comparative research in metallogeny, practical information for the explorationists as to where to look for the "elephants", and some inspiration for commodity investors."--BOOK JACKET.

作者：  

出版社：

简介：This manual describes all the steps necessary to undertake and complete a thorough medical malpractice investigation. it is a comprehensive, step-by-step guide To The elements involved in the investigation of an actual or potential medical malpractice claim, and covers聽the process of reviewing medical records, other document collection, fact analysis, interviewing involved individuals, and identifying possible departures from accepted medical practice. The second edition of Medical Malpractice Claims Investigation: A聽Step-by-Step Approach 聽features聽a complete revision of聽chapter five (Developing Interview Questions), additional material on new JCAHO requirements, electronic medical records, office-based surgery issues, and long-term care claims investigation.聽

作者：  

出版社：

简介：This is an outstanding text with a long history that has been updated and given a fresh look, including worked examples pulled out of the text into numbered boxes. The text is now also accompanied by stronger media support with "CPS" eInstruction student response system questions, more extensive online quizzing, and PowerPoint lectures. Aimed at presenting the essentials of physics, chemistry, earth science, and astronomy in a clear, easy-to-understand way, The Physical Universe shows students how science works, how scientists approach problems, and why science constantly evolves in its search for understanding. The text can also be packaged with its long time companion student study guide, which includes a review of chapter terms and concepts; self quizzing for extra practice; and solved problems from the text. .

作者：  

出版社：

简介：Summary: Publisher Summary 1 New edition of a text that presents all intermediate macroeconomic fundamentals, discusses both similarities and distinctive features of the various competing theories, and integrates global macroeconomics throughout. In the 14 chapters, central topics include gross domestic product, price indexes, and the balance of payments; output, employment, price-level, and interest rate determination; essential determinants of economic growth; Keynesian income-expenditure theory, the IS-LM model, and trade balance determination; short- and long-run Phillips curves, monetarism, and the theory of political monetary cycles; rational expectations, new classical macroeconomics, modern Keynesian contracting theory, and recent developments in new Keynesian and real-business-cycle models; rules versus discretion in monetary, fiscal, and exchange-rate policies; and macroeconomic policymaking with fixed versus floating exchange rates. The accompanying CD-ROM contains key graphs from each chapter, and tutorial exercises. Annotation c. Book News, Inc., Portland, OR (booknews.com)  

作者：  

出版社：

简介：　　The key to accessing the power of every operating system is its application programming interface (API). Visual Basic can access only part of the Windows API without special help. To write the most powerful possible programs, VB programmers need to work with all of the API. The big problem for VB programmers in trying to do so is that all of the available documentation on the Windows API is written for C++ programmers. In other words, the directions for using the API is written in a language that VB programmers don't understand. "Dan Appleman's Win32 API Puzzle Book and Tutorials for Visual BasicProgrammers" shows VB programmers how to turbocharge Visual Basic by teaching them how to understand Microsoft's documentation to control the entire Windows API. Appleman's unique puzzle format includes 32 sample programs that almostbut don't quitework. Each puzzle has a solution with an in-depth explanation of the problem, why it occurs, and why the solution works. By avoiding the usual dry "lecture" style so common in technical books, this guide will keep you awakein fact, some of the puzzles may keep you awake nights searching for a solution. And when you've finished, you'll have an understanding of the technology that will qualify you as a true API guru. With a writing style that combines technical competence, humor, and a bit of "attitude," Appleman proves once again in this long-awaited complement to his previous bestseller, "Visual Basic Programmer's Guide to the Win32 API," that learning advanced technology can (and should) be fun.　　

作者：  

出版社：

简介：At long last: The second, completely revised edition of this comprehensive standard reference. Alwyn G. Davies has updated the contents of his book to reflect the current state of research into organotin chemistry. He covers all aspects in detail, such as its synthesis, characterization, structures and applications, while also devoting space to such hot topics as environmental issues. This new edition also includes a CD-ROM with more than 5,000 references, making this database an invaluable tool for everyone working in the field. "The text is well written, extremely accessible and very comprehensive: particularly impressive is the inclusion of up-to-the-minute references in these areas...." - Advanced Materials , 13 (1998) "The standard of production is very good, with well-structured tables and an abundance of clear formula schemas, which enable the reader to quickly grasp the essence of the text." - Angewandte Chemie 16 , 1997

大学英语视听新航线2

作者：  张宏 (作者), 杨宇 (作者)

出版社：重庆大学出版社 2016年9月1日

简介：《大学英语视听新航线2》按主题编写，共十个单元。每一单元包含两大部分。第一部分为引入部分，由听写（Dictation）、主题讨论（Discussion）和视频观看（Video Watching）构成。第二部分为听力实践部分。此部分包含各种听力技巧的详细讲解和大量的听力实践练习，包括短对话（Short Conversations）、长对话（Long Conversations）、新闻报道（News Reports）和学术演讲（Lectures）。

作者：  

出版社：

简介：This textbook begins with an introduction to economics and the economy, and then moves on to discuss topics like macroeconomic measurement, macroeconomic models, fiscal policy, money and banking, monetary policy, long-run perspectives and macroeconomics debates, microeconomics of product markets, resource markets, the microeconomics of government, microeconomic issues and policies, and international economics and the world economy. A software package including video tutorials is also included. McConnell taught at the University of Nebraska-Lincoln. Brue teaches at Pacific Lutheran University. Annotation 漏2004 Book News, Inc., Portland, OR (booknews.com)

Automated Continuous Process Control

作者：  Carlos A. Smith

出版社：Wiley-Interscience 2002

简介：Automated Continuous Process Control pulls together–in onecompact and practical volume–the essentials forunderstanding, designing, and operating process control systems.This comprehensive guide covers the major elements of processcontrol in a well-defined and ordered framework. Concepts areclearly presented, with minimal reliance on mathematical equationsand strong emphasis on practical, real-life examples. Beginning with the very basics of process control, AutomatedContinuous Process Control builds upon each chapter to help thereader understand and efficiently practice industrial processcontrol. This complete presentation includes: A discussion of processes from a physical point of view Feedback controllers and the workhorse in theindustry–the PID controller The concept and implementation of cascade control Ratio, override (or constraint), and selective control Block diagrams and stability Feedforward control Techniques to control processes with long dead times Multivariable process control Applicable for electrical, industrial, chemical, or mechanicalengineers, Automated Continuous Process Control offers provenprocess control guidance that can actually be used in day-to-dayoperations. The reader will also benefit from the companion CD-ROM,which contains processes that have been successfully used for manyyears to practice tuning feedback and cascade controllers, as wellas designing feedforward controllers.

红楼梦hong long meng

作者：  曹雪芹，高鹗著;俞平伯校;启功注

出版社：人民文学出版社,2000,2007印)

简介：　　《红楼梦（全2册）》是十八世纪中国最伟大的文学巨著，不仅是中国文学之林的珍奇瑰宝，而且也是世界文学海洋中的一颗璀璨明珠。《红楼梦（全2册）》是中国文学史上最伟大而又最复杂的作品，它描绘的社会现实，波及封建社会的官场、家族、意识形态等诸多方面，它描叙的爱情悲剧，不知使多少读者为之一掬同情之泪。或许正是它的主题的多样性、复杂性成就了它永久的艺术魅力，使之卓然屹立于世界艺术之林而万古长新。 　　《红楼梦》是十八世纪中国最伟大的文学巨著，不仅是中国文学之林的珍奇瑰宝，而且也是世界文学海洋中的一颗璀璨明珠。《红楼梦（全2册）》是中国文学史上最伟大而又最复杂的作品，它描绘的社会现实，波及封建社会的官场、家族、意识形态等诸多方面，它描叙的爱情悲剧，不知使多少读者为之一掬同情之泪。或许正是它的主题的多样性、复杂性成就了它永久的艺术魅力，使之卓然屹立于世界艺术之林而万古长新。本《红楼梦》由享誉学界的红学专家俞平伯先生校点，启功作注，是现在社会上最新的《红楼梦》版本。

作者：  

出版社：

简介：Summary: Publisher Summary 1 For this second edition of a book/CD-ROM package for engineers, postgraduate students, and researchers, Melerski (University of Tasmania, Australia) provides extensions of techniques for computer-based linear-elastic analysis of beams, long strips, circular plates, and circular-cylindrical tanks resting on elastic foundations and unyielding or elastic supports. Two types of elastic media are discussed: Winkler springs, and a smooth, homogeneous, elastic half-space with isotropic or cross-anisotropic properties. The revised software runs under current Windows operating systems, and there is a bonus suite of software containing programs for elastic-plastic soil-structure interaction analyses of beams and strips, laterally loaded and sheet piles, and long retaining walls. Annotation 漏2006 Book News, Inc., Portland, OR (booknews.com)  

作者：  

出版社：

简介：Presents basic statistical techniques that are useful for preparing individual business forecasts and long-range plans, with practical cases and examples of the use of Minitab and Excel. Emphasis is on the application of techniques by management for decision making. Early chapters present background material, review basic statistical concepts, and examine data collection methods, data patterns, and choosing a forecasting technique. Later chapters discuss averaging and smoothing techniques, causal forecasting techniques, and techniques involving time series analysis. A concluding chapter discusses technological and judgmental forecasting techniques, and how to manage and monitor the forecasting process. Includes chapter glossaries, key formulas, problems, and cases with questions. This sixth edition features demonstrations of how to use Minitab in a forecasting situation and how to use Excel to solve a forecasting problem at the end of each chapter. A new data set on the Internet is available, and there are new chapter cases and exercises. Assumes introductory courses in statistics and computers. Annotation c. by Book News, Inc., Portland, Or.

作者：  

出版社：

简介：Summary: Publisher Summary 1 Dynamic and engaging, this workbook/CD-ROM package for Wong's Nursing Care for Infants and Children, 7th Edition guides users through a multi-floor virtual hospital in a hands-on learning experience. Complementing core reading assignments and activities presented in the parent text, lessons in the workbook provide a perfect opportunity for users to practice what they are learning on seven realistic, pediatric patients. Then, to further enhance the lesson, the CD-ROM features built-in testing with NCLEX-RN type questions and immediate feedback of clinical knowledge, priorities, and communication - using content specific to pediatric nursing! Meaningful, real-world problems place users in nursing scenarios where they can set priorities for care, collect data, analyze and interpret data, and reach conclusions about complex problems within a health-illness transition.The highly-engaging format encourages active learning and provides opportunities to identify information to collect and process data for evidence-based patient care; work with data entry and retrieval screens; optimize use of available information resources; understand hospital information systems; manage information for decision-making; and maintain and improve core computing skills.Lessons in the workbook complement the content in the textbook and guide the student through the multi-floor virtual hospital.The CD-ROM offers users the opportunity to visit each patient and access realistic information essential for patient care, including: charts, medical administration records, electronic patient records, video streaming of patient dialogue with nurses, and other related materials.The multi-floor virtual hospital has content on Patient Care, Patient Records, Case Conference, and Clinical Review to engage the user in the subject matter and allow for further exploration.The virtual hospital includes a Pediatric Floor and a Well-Child Clinic with content on Physical Examinations, Parent Interviews, Developmental Surveillance, Anticipatory Guidance, Patient Records: (Admissions Form, Birth & Health History, Allergies, Immunization Record, Well-Child Visits, Sick-Child Visits, Developmental Surveillance, Growth Charts, Hearing & Vision Screening, Laboratory Results, and Referral Forms), and a Clinical Review. Produced in conjunction with the Virtual Clinical Excursions CD-ROM authors: Jay Shiro Tashiro, PhD, RN; Ellen Sullins, PhD; Gina Long, RN, DNSc  

Long tail:why the future of business is selling less of more

作者：  (美)克里斯·安德森(Chris Anderson)著;乔江涛译

出版社：中信出版社,2006

简介：克里斯?安德森在《连线》上发表的一篇文章首次探讨了“长尾”问题，现在，这篇文章已经成为当代最有影响力的商业文章之一，而长尾理论这个词也频频在世界各地的会议室和媒体上出现，成为商务人士讨论的焦点。长尾理论获得《商业周刊》“Best ldea of 2005”奖项，并被《GQ》杂志称为“2006最重要的创见”。 长尾理论已经成为不少企业的不二法门，Google就有相当比例的利润来自小公司的广告，其首席执行官斯米特也坦陈公司的战略受到了长尾理论的影响，并建议所有的商务人士都应该仔细研读这本“杰出而又及时的著作“。 长尾理论的来临，将改变企业营销与生产的思维，带动新一波商业势力的消长。执著 于培植畅销商品的人会发现，畅销商品带来的利润越来越薄；愿意给长尾商品机会的人，则可能积少成多，累积庞大商机。 长尾理论不只影响企业的战略，也将左右人们的品位与价值判断。大众文化不再万夫莫故，小众文化也将有越来越多的拥护者。唯有充分利用长尾理论的人，才能在未来呼风响雨。

作者：  

出版社：

简介：This mainstream text is characterized by its superior scholarship, accessible writing style, unmatched coverage of diversity, and unparalleled, integrated technology resources. Treating diversity as central to the rich fabric of our society, the authors include research and data that illustrate how class, race-ethnicity, gender, age, geographic residence, and sexual orientation relate to the topics covered. Speaking to students in a friendly and inviting way, the authors encourage them to think globally, question commonly held beliefs, assess different perspectives used by sociologists, and to use this process to understand the forces that generate change and continuity in our society. The Third Edition is enhanced with new features, new coverage, and new technology tools designed to help students not only master the topics of sociology and learn to think sociologically, but also to retain key ideas long after they have finished the course. For example, Chapter 1 includes information on how to spot a bad study, how media slant research, and how to otherwise be critical consumers of research. The fully integrated technology program includes a free SocCoach CD-ROM that allows students to review chapter content, conduct online research, think critically about sociology statistics, watch well-known sociologists discussing important concepts, and complete book-specific quizzes.

作者：  

出版社：

简介：Summary: Publisher Summary 1 The Nursing Assistant, Fifth Editionis a concise, practical, affordable, and up-to-date guide to the skills today's nursing assistants need to master. It is designed both to serve as the basis of any nursing assistant training program, and to prepare students for careers in acute, subacute, or long-term care. It addresses the needs of the whole patient or resident, while promoting independence and self-care. Carefully organized to follow nursing process models, state curricula, and OBRA mandates, it walks through 75 step-by-step procedures reflecting the most common nursing assistant tasks. This edition is fully updated for the newest CDC and OSHA guidance for hand cleaning and infection control, and to reflect other relevant federal laws, including HIPAA.