English for customer care

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作   者:Rosemary Richey原著;李相敏编译

分类号:

ISBN:9787301148600

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简介

《客服英语》以真实的场景、地道的语言展示了用英语与客户有效沟通的技巧,帮助学习者掌握与客户面谈、电话联系和书信沟通的方法和技能,使学习者在进入真实的商业环境时仍能游刃有余地用英语交流 《客服英语》既可作为商务英语课程的补充教材,也可以作为强化训练客服英语的教材单独使用,亦可供客服领域的专业人员自学。

目录

  Introduction to
  customer care
   A customer care success story
   Customer care businesses
   and jobs
   Surprising facts about
   customer care
  Face to face with
  customers
   Body language
   A company visit
   Meeting do's and don 'ts
   At a trade fair
   The invisible customer
  Dealing with
  customers on
  the phone
   General telephoning
   The "customer care" phone call
   What the customers really hear
   Taking an order
   Hotline (Troubleshooting)
   Customer-centred call
   centres
  Delivering
  customer care
  through writing
   Effective letters and emails
   Formal and informal writing styles
   The five Cs of customer care
   writing
   A case study
  Dealing with
  problems and
  complaints
   Complaint strategies and policies
   The letter of apology
   Explaining company policy
   Some opinions about complaints
   and apologies
  Test yourselfl
  Partner files PartnerA
  Partner files Partner B
  Answer key
  Transcripts
  A-Z word list
  Useful phrases and vocabulary
  

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