共找到 170 项 “McGraw-Hill ” 相关结果
- 全部分类
- 全部
- 文学
- 历史
- 哲学/宗教
- 法律
- 政治/社会
- 医学
- 教育/心理学
- 艺术/传媒
- 研究生考试
- 资格认证考试
- 公开课
- 语言
- 经济金融
- 管理学
- IT/计算机
- 自然科学
- 工学/工程
- 体育
- 行业资料
- 音乐
- 汽车机械制造
- 文档模板
- 创业
- 农学
- 生活
- 数据库教程
- 民族
简介:International Business addresses the strategic, structural and functional implications of international business in firms around the world. This is exhibited through a critical, integrated flow from chapter to chapter.
Goodman and Gilman's The Pharmacological Basis of Therapeutics, Twelfth Edition
光盘作者: Laurence Brunton, Bruce A. Chabner , Bjorn Knollman
出版社:McGraw-Hill 2011
简介:"This 12th edition of the most authoritative book in pharmacology is the best both in content and physical appearance....This edition of Goodman & Gilman's continues to be the most authoritative and widely used resource bridging the discipline of pharmacology with therapeutics. Moreover, readers will find this edition to be substantially improved from past editions in both content and physical appearance."--Doody's Review Service The most universally respected and read medical text in all of pharmacology, Goodman & Gilman’s The Pharmacological Basis of Therapeutics represents the pinnacle of authority and accuracy in describing the actions and uses of therapeutic agents in relation to physiology and pathophysiology. Goodman & Gilman’s careful balance of basic science and clinical application has guided thousands of practitioners and students to a clear understanding of the drugs essential to preventing, diagnosing, and treating disease. Enriched by a new full-color presentation and updated to reflect all critical new developments in drug action and drug-disease interaction, the twelfth edition includes more than 440 color illustrations depicting key principles and actions of specific pathways and therapeutic agents. The companion DVD includes all the images and tables in the text along with narrated animations.
Casarett and Doull's toxicology : the basic science of poisons /
光盘作者: Curtis Klaassen
出版社:McGraw-Hill 2013
简介:The most trusted all-in-one overview of the biomedical and environmental aspects of toxicology--NOW more complete, up-to-date, and in full color A Doody's Core Title for 2017! NEW to the Eighth Edition FULL-COLOR design to allow for a clearer interpretationof the basic components of toxicology featured throughout the text EXPANDED tables, illustrations, and other visuals areupdated with state-of-the-art standards that makes thisedition even more current and relevant DVD with image bank features all tables and illustrations from the text in presentation-ready format NEW CHAPTERS include "Toxic Effects of Calories"and "Toxic Effects of Nanoparticles" The world's leading and most authoritative textbook on poisons has more to offer students,toxicologists, and pharmacologists than ever before. Now in full color, and thoroughly revised, the eighth edition of Casarett & Doull's TOXICOLOGY: The Basic Science of Poisons not only delivers a comprehensive review of the essential components of toxicology, it offers the most up-to-date,revealing, and in-depth look at the systemic responses of toxic substance available anywhere. Combined with the latest thinking by the field's foremost scholars plus solid coverage of general principles, modes of action, and chemical-specific toxicity, this landmark text continues to set the standard for toxicology references
简介:This introduction to film appreciation uses both contemporary and classic movies to help students develop critical skills in the analysis and evaluation of film. By suggesting what to look for and how to look for it, the text challenges students to sharpen their powers of observation, establish habits of perceptive watching, and discover complex aspects of film art that will further enhance their enjoyment of watching films. In addition it makes the link from literature to film in chapters on Thematic Elements, Fictional and Dramatic Elements and a unique chapter on Adaptions.
The Investor's Guide to Active Asset Allocation
光盘作者: Martin J. Pring
出版社:McGraw-Hill
简介:The Investor's Guide to Active Asset Allocation offers you the background and analytical tools required to take full advantage of the opportunities found in asset allocation, sector rotation, ETFs, and the business cycle. Written by renowned technical analyst and best-selling author Martin Pring, the book presents Mr. Pring's unique Six Business Cycle Stages, explaining why certain asset categories perform better or worse during different phases of the business cycle, and demonstrating how to use intermarket tools and technical analysis to recognize what business cycle stage the market is in. Pring shows you how to apply active asset allocation, rotating among sectors and major markets (stocks, bonds, and futures) as the business cycle stage changes, to develop optimum allocation strategies. He focuses on exchange traded funds (ETFs) as the best vehicle for asset allocation rotation, since they are easily traded and have much more flexibility than mutual funds. He also offers specific guidelines for what sectors to be in, depending on the business cycle stage. The Investor's Guide to Active Asset Allocation provides you with proven investing expertise on: Basic Principles of Money Management How the Business Cycle Drives the Prices of Bonds, Stocks, and Commodities The Pring Six Business Cycle Stages Technical Tools that Help to Identify Trend Reversals Putting Things into a Long-Term Perspective Recognizing Stages Using Easy-to-Follow Indicators as well as Models How the Ten Market Sectors Fit into the Rotation Process How Individual Sectors and Groups Performed in Each of the Six Stages Asset Allocation for Specific Stages This dynamic investing resource features a CD-ROM, which contains supplementary information that will help you execute the strategies described in the book. You'll find live links to useful web sites that contain a wide-ranging library of ETFs, database sources, historical data files in Excel format, and a collection of historical multi-colored PowerPoint charts. An essential tool for improving your analytical skills, The Investor's Guide to Active Asset Allocation shows you how to move from a passive to an active allocation model and explains the link between business cycle and stock market cycle for more effective - and profitable - trading and investing.
Primer of Biostatistics, Seventh Edition
光盘出版社:McGraw-Hill 2012
简介:Don’t be afraid of biostatistics anymore! Primer of Biostatistics, 7th edition demystifies this challenging topic in an interesting and enjoyable manner that assumes no prior knowledge of the subject. Faster than you thought possible, you’ll understand test selection and be able to evaluate biomedical statistics critically, knowledgeably, and confidently. With Primer of Biostatistics, you’ll start with the basics, including analysis of variance and the t test, then advance to multiple comparison testing, contingency tables, regression, and more. Illustrative examples and challenging problems, culled from the recent biomedical literature, highlight the discussions throughout and help to foster a more intuitive approach to biostatistics. The companion CD-ROM contains everything you need to run thirty statistical tests of your own data. Review questions and summaries in each chapter facilitate the learning process and help you gauge your comprehension. By combining whimsical studies of Martians and other planetary residents with actual papers from the biomedical literature, the author makes the subject fun and enjoyable. COVERAGE INCLUDES: How to summarize data How to test for differences between groups The t test How to analyze rates and proportions What does “not significant” really mean? Confidence intervals How to test for trends Experiments when each subject receives more than one treatment Alternatives to analysis of variance and the t test based on ranks How to analyze survival data CD-ROM PERFORMS 30 STATISTICAL TESTS
WHAT WOULD DRUCKER DO NOW?: SOLUTIONS TO
作者: Rick
简介:
As technology, globalization, and business innovation advance atbreakneck speed, the question “What would Drucker do now?” becomesmore relevant by the day. More than anyone of his time, PeterDrucker understood how the individual, the organization, andsociety are interrelated. And no one better recognized andarticulated the challenges facing all three—or came up with morepractical solutions to those challenges.
Since 2007, the Drucker Institute’s executive director, RickWartzman, has been asking what Drucker would do on a regular basis—in his popular online column for Bloomberg Businessweek. In eachpiece, Wartzman introduces a current issue and provides a view ofit through the eyes of Peter Drucker, based on his deep knowledgeof Drucker’s ideas and ideals.
What Would Drucker Do Now? culls Wartzman’s best, most timelycolumns into a single volume, offering a perspective on businessand society you won’t find anywhere else. Featuring more than 80articles, the book is organized into seven thematic sections:
Management as a Discipline
The Practice of Management
Management Challenges for the Twenty-First Century
On Wall Street and Finance
On Values and Responsibility
The Public and Social Sectors
Art, Music, and Sports
Covering everything from the federal bailout of GM and the scandalat Goldman Sachs to the roles religion and race relations play in awell-functioning society, What Would Drucker Do Now? explores arange of subjects as broad as Drucker’s remarkable mind. Wartzmanprovides a smart, original, and provocative look at a world beingbuffeted by change and in which all organizations—private, public,and nonprofit—are searching for answers. What would Drucker do now,indeed?
【媒体评论】
"Channeling Peter Drucker to tackle some of this century's mostdifficult topics, What Would Drucker Do Now? is a veritabletreasure trove of fascinating reading. Drucker's insights werenothing short of remarkable, and Rick Wartzman pays high tribute tothat fact while adding a few of his own."
--Marshall Goldsmith, author of the New York Times bestsellers MOJOAnd What Got You Here Won't Get You There
"Rick Wartzman has accomplished what I didn't think was possible: atapestry of ideas drawn from Wartzman's observations and personalexperiences, woven together with the wisdom of the most importantmanagement thinker of this or any other age."
--Warren Bennis, Distinguished Professor of Management, theUniversity of Southern California, and author of the recentlypublished Still Surprised: A Memoir of a Life in Leadership
"Peter Drucker's thinking has had an enduring impact onconsumer-driven companies like Macy's. . . . [What Would Drucker DoNow?] serves as a compendium of the very best ideas that can helpall of our companies win in a highly competitive marketplace forproducts, services, and customer experiences."
--Terry Lundgren, Chairman, President, and CEO, Macy's Inc.
"This collection of essays . . . will broaden you as a manager, aleader, and as a human being. . . . Rick Wartzman has done theworld a great service by collecting the most incisive observationsof a beautiful mind and linking them to problems that face leadersand organizations everywhere."
--Brian Walker, President and CEO, Herman Miller, Inc.
"If Peter Drucker is the master, Rick Wartzman is the prized pupil.Drucker would be delighted to see his theories applied in such acogent, thoughtful fashion."
--Jim Weddle, Managing Partner, Edward Jones, and consulting clientof Peter Drucker
作者: (美)鲁迪格·多恩布什(Rudiger Dornbusch)等著
出版社:东北财经大学出版社[纽约]:McGraw-Hill出版公司,1998
简介:著名经济学家、麻省理工大学的鲁迪格·多恩布什教授领衔编写的《宏观经济学》,自初版23年来,以其兼具经典体例与灵活性,着重培养学习者解决实际问题能力,供学习者以深入探索空间的特点而享誉全球,被认为是"宏观经济学"教育教学领域采用率和赞誉度最高的教科书。日前,该书的千年版--英文第八版由东北财经大学出版社引进出版。 东北财经大学曾在1998年引进、出版了本书的第七版,先后被清华大学经管学院、复旦大学管理学院、中山大学管理学院、中欧工商管理学院、上海财经大学等近40家国内著名财经教学机构采用,对当时国内MBA和财经专业教育中的外语教学、双语教学的普及兴盛起到了不可磨灭的推动作用。为使国内读者能与国际同步获得最新鲜的教材,东北财经大学出版社在作者对第七版进行修订的过程中,就开始与原出版公司进行协商,因此得以在新千年第一季与其同步出版本书第八版的中国重印版。 世界经济发展的速度足以使世界每个角落的普通人感受时代的变迁,如同作者在序言中所说的那样,"从上一版出版到准备这个版次短短的3年里,出现了如此多的新兴问题,同时又有许多问题变得毫无意义。"作为一名经济学家,作者更是无比敏锐地感受并关更多>>
作者: (美)罗伯特·N.安东尼(Robert N.Anthony)等著
出版社:东北财经大学出版社[纽约]:McGraw-Hill出版公司,1998
简介:一般的会计教程主要强调下面两个观点,即:一是会计信息的使用者需要了解的东西,二是编制会计报告的人需要了解的东西,本书集中于会计信息的使用者。
Growing up digital:The rise of the Net generation
作者: (美)唐·泰普斯科特(Don Tapscott)著;陈晓开,袁世佩译
出版社:东北财经大学出版社[纽约]:McGraw-Hill出版公司,1999
简介: 《数字化成长》是全球第一部完整描绘接受数字科技催生的网络世代的经典著作。他们独立自主、包容心强、早熟而敏感、自制而内省、好奇心强、喜欢主动地探索、追求多元化的知识、具备终身学习观与全球观、反权威、积极创新、注重效率、有强烈的社会责任感。 网络世代这群拥抱网际网络、CD-ROM与光碟游戏长大的新新人类,通过互动式的新式数字媒体,主动思考、学习、工作、沟通、玩乐、消费及创作,此举除了彻底改变个人与社会的互动模式之外更影响到社会的每个层面,包括财富聚积之道、商业及营销的本质、娱乐的传播渠道、教育体系的动态、文化与政治的内涵等。 具有数字媒体威力的网络世代,确已形成一股不容忽视的主导力量彻底重塑21世纪的就业方式,休闲观与人际沟通模式并引领世人进入全新的数字世界。身为父母、教师、营销专家、广告人、网络族、企业领袖、政治决策者的您千万不可错过这部精心杰作。
作者: (丹)罗尔夫·詹森(Role Jensen)著;王茵茵译
出版社:东北财经大学出版社[纽约]:McGraw-Hill出版公司,1999
简介:本书为你描绘了从信息社会转变到梦想社会的成功蓝图,并指出工作场所、市场环境以及休闲娱乐等方面将发生的变化。本书谨献给每一位有志从商的人——第一个希望了解未来市场走向的人;当市场、消费者和员工们都跃入梦想社会时,每一个不想独自滞留在信息社会的人。这本书适合每一位心系未来、憧憬21世纪生活的人阅读。 本书第1章介绍了梦想社会的逻辑。公司如果不采用这种新型逻辑就会坐失即将出现的巨大市场增长机会。事实上,梦想社会已经像冰山一样悄然来临,虽沉着徐缓,却势不可挡。如果不顺势而为,恐怕要被冰山碾平。第2章探讨了市场轮廓、讲述故事以及六种已经初具雏形的情感市场,提出了一种有助于启发战略性思维的全新逻辑,并佐以丰富生动的事例,希望诸来如饮甘泉。第3章论述的是公司及其员工——未来的公司,其使命、远景和战略。公司被看做一个部落,充满形形色色的仪式,有自己的传奇逸闻。第4章涉及消费者和公司员工的家居休闲时光。在这一部分,我们想像未来的人们怎样打发休闲时光,并探讨工作和业余时间的关系。第5章放眼全球,探讨了发达国家之间的关系、逐渐成型的全球中产阶级以及发展中国家的情况,还描述了占10亿多人口的富裕消费 更多>>
Blueprint to the digital economy,Creating wealth in the Era of E-business
作者: (美)唐·泰普斯科特(Don Tapscott)等著;陈劲,何丹译
出版社:东北财经大学出版社[纽约]:McGraw-Hill出版公司,1999
简介:如何将数字化设想转化为现实的财富? 本书的创意来自世界上一些最有影响的机构领导者对现实的描述。这些机构的创造和洞察代表了实践的最新发展,引起了全球范围内对研究与发展的投资的瞩目,以及对已知和未知领域的关注。 本书涵盖了许多数字革命先驱者的深邃思想。在下列篇章中,他们将谈论数字设想成为现实的前景。一部分作者来自世界上最有影响力的公司,他们本身就从事着当今商业和社会巨大变革的研究和实践工作。作者也是科技聚合联盟公司的成员或合作者。 本书分为四个部分:第一部分讨论竞争的新规则;第二部分分析垂直产业如银行、汽车、政府和后勤供应等的转型;第三部分讨论实现互联企业的关键;第四部分则集中于对21世纪政府的讨论。
作者: (美)雷·H.加里森(Ray H.Garrison),(美)埃里克·W.诺伦(Eric W.Noreen)著
出版社:东北财经大学出版社[纽约]:McGraw-Hill出版公司,1998
简介: 内容简介 本书自1976年第一版以来,已发行了几百万册,成为全世界商 学学生和教师的首选教材。本版反映了适时制(JIT)、全面质 量管理(TQC)和控制理论等最新议题。
Paradigm shift:The new promise of information technology
作者: (美)唐·泰普斯科特(Don Tapscott),(美)阿特·卡斯顿(Art Caston)著;米克斯译
出版社:东北财经大学出版社[纽约]:McGraw-Hill出版公司,1999
简介:本书侧重于信息技术的范式转变及基佤世界上其他历史性变革之间的联系。而这种转为曾被贵忘于如何建立新型企业的讨论之中。当前大多数企业的计算机操作平台无法传递企业再生所需的信息。这些平台不仅造价昂贵,功能单一,而且更新速度极其缓慢。更糟糕的是,这些陈旧的计算机系统使企业囿于陈旧的组织结构中。 要建立开放的网络化企业,只有通过开放的网络化计算机系统。因此,理解技术范式的转变就成为在信息时代获得商业成功的先决条件。 本书详细讨论了范式转变的各个重要侧面,以便于您能够预测您公司技术革新的新前景,揭示技术发展进程中一些有时令人困惑不解的变化,为引导新型转化的进程奠定基础。
The information paradox:Realizing the business benefits of information technology
作者: (加拿大)约翰·索普(John Thorp),(加拿大)DMR战略领导中心著;陈劲主译
出版社:东北财经大学出版社[ ]:McGraw-Hill出版公司,1999
简介: 当今的组织下用与以往不同的方式把资金投向信息技术,事实上,对信息技术的投资已成为多数企业的一项最大宗的投资。今天的计算机和电信技术在经营中的角色远胜于19世纪的蒸汽机、铁路和新的工厂生产模式。信息技术正革命性地改变着供应、生产、管理、分销、营销和服务,其影响决不亚于大部分行业整体供应链的根本性重构和重大的经济转型。 本书分为四个部分:第一部分描述了“信息悖论”现象和生产这一现象的原因,进而介绍了“利益实现途径”;第二部分介绍了我们所提供方法的三个基础;第三部分则介绍有效实施这一方法的三个必要条件;第四部分将上述内容加以整合,以便能实现目标。
作者: Educational Testing Service
简介:<div align=center> Get the only guide to the new TOEFL iBT</p>
that comes straight from the test-makers! </p>
If you’re looking for the best, most trustworthy guide to the new TOEFL® iBT, you’ve found it! The Official Guide to the New TOEFL iBT is the one and only TOEFL guide specially created by ETS--the people who actually make the test. That's means it's your most reliable source for everything you need to know about new test. Only ETS can show you exactly what to expect on the new internet-based TOEFL test, tell you precisely how the test is scored--and give you hundreds of authentic test questions to study for practice! That's why this guide is your best choice for preparing for the new TOEFL test. It's packed with everything you need to succeed on the test--and help you get into the college or university of your choice!</p>
<div align=center> No other TOEFL guide gives you: </p>
Everything you need to know about the new TOEFL® iBT, straight from the test-makers!
Hundreds of authentic TOEFL iBT questions and essay topics - so you can study with the real thing
Companion audio CD with authentic TOEFL listening passages and sample responses to Speaking questions
In-depth descriptions of the multiple-choice Listening and Reading questions--with valuable tips for answering them
Detailed information about the Speaking and Writing sections, with scoring information, real student responses - and actual raters' comments
PLUS: Writer's Handbook for English Language Learners--to help you learn how to write essays in English
作者: Educational
简介:
If you're looking for the best, most authoritative guide to the GRE revised General Test, you've found it! The Official Guide to the GRE revised General Test is the only GRE guide specially created by ETS--the people who actually make the test. It's packed with everything you need to do your best on the test--and move toward your graduate or business school degree.
Only ETS can show you exactly what to expect on the test, tell you precisely how the test is scored, and give you hundreds of authentic test questions for practice! That makes this guide your most reliable and accurate source for everything you need to know about the GRE revised General Test.
No other guide to the GRE revised General Test gives you:
Four complete, real tests--two in the book and two on CD-ROM
Hundreds of authentic test questions--so you can study with the real thing
In-depth de*ions of the Verbal Reasoning and Quantitative Reasoning measures plus valuable tips for answering each question type
Detailed overview of the two types of Analytical Writing essay tasks including scored sample responses and actual raters' comments
Everything you need to know about the test, straight from the test makers!
PERFECT PHRASES FOR PROFESSIONAL NETWORK
作者: Susan
简介: Put these words to work for you Learn the gift of gab and getcloser to your dream job This latest addition to the bestsellingPerfect Phrases series is a must-read for anyone who dreadsnetworking or who has ever fumbled or frozen during important andpossibly career-changing conversations. "Perfect Phrases forProfessional Networking" arms readers with foolproof and versatilephrases that help them take advantage of virtually any professionalnetworking opportunity. KNOW WHAT TO SAY IN ANY SITUATION Fromcocktail parties to industry conferences, association meetings, andeven unexpected run-ins on the street, this book has all the toolsyou need to feel comfortable striking up a conversation, steeringit in the right direction, and following up effectively. Whetheryou're looking for a promotion, considering a career change, orjust hoping to update that rolodex for a rainy day, this handyresource has you covered--including new-media tactics such ase-mail etiquette, rules for social networking, and the proper wayto leave a blog comment. Author Susan Benjamin shows you how to:Break the ice Use personal connections to create a conversationSteer the conversation toward leads Ask for an invitation to anexclusive gathering Get through to someone who's putting you offGet new leads from an old contact Perfect your elevator pitch Senda cold e-mail that gets a response Make the most of onlinenetworking functions No matter how tough networking is for you, thePerfect Phrases format makes it simple for you to start buildingconnections today.
作者: (美)W.卡尔·凯斯特(W.Carl Kester)等著
出版社:东北财经大学出版社[纽约]:McGraw-Hill出版公司,1998
简介: 内容简介 本书是哈佛大学研究生和高年级本科生财务、金融 学标准案例教材,全部由案例构成。主要议题有:财 务分析与预测、资本成本、营运资本管理、资本预算、股 利政策、债务政策、并购和重组等,本版增加的衍生 金融工具与金融风险管理等内容更具新意。
热门推荐
Design of Machinery:An Introduction to the Synthesis and Analysis of Mechanisms and Machines
Goodman and Gilman's The Pharmacological Basis of Therapeutics, Twelfth Edition






























