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作者: Scott Dodelson.
简介: There are two aspects of cosmology today that make it more alluring than ever. First, there is an enormous amount of data. To give just one example of how rapidly our knowledge of the structure of the universe is advancing, consider galaxy surveys which map the sky. In 1985, the state-of-the-art survey was the one carried out by the Center for Astrophysics; it consisted of the positions of 1100 galaxies. Today, the Sloan Digital Sky Survey and the Two Degree Field between them have recorded the 3D positions of half a million galaxies.
简介:Verbeke provides a new perspective on international business strategy by combining analytical rigour and true managerial insight on the functioning of large multinational enterprises (MNEs). With unique commentary on 48 seminal articles published in the Harvard Business Review, the Sloan Management Review and the California Management Review over the past three decades, Verbeke shows how these can be applied to real businesses engaged in international expansion programmes, especially as they venture into high-distance markets. The second edition has been thoroughly updated and features greater coverage of emerging markets with a new chapter and seven new cases. Suited for advanced undergraduates and graduate courses, students will benefit from updated case studies and improved learning features, including 'management takeaways', key lessons that can be applied to MNEs and a wide range of online resources.
Corduroy 小熊杜克罗ISBN9780140501735
作者: Freeman
出版社:Penguin 1976年09月
简介: Don Freeman was born in San Diego, California, in 1908. At an early age, he received a trumpet as a gift from his father. He practiced obsessively and eventually joined a California dance band. After graduating from high school, he ventured to New York City to study art under the tutelage of Joan Sloan and Harry Wickey at the Art Students' League. He managed to support himself throughout his schooling by playing his trumpet evenings, in nightclubs and at weddings. Gradually, he eased into making a living sketching impressions of Broadway shows for The New York Times and The Herald Tribune. This shift was helped along, in no small part, by a rather heartbreaking incident: he lost his trumpet. One evening, he was so engrossed in sketching people on the subway, he simply forgot it was sitting on the seat beside him. This new career turned out to be a near-perfect fit for Don, though, as he had always loved the theater. He was introduced to the world of children’s literature when William Saroyan asked him to illustrate several books. Soon after, he began to write and illustrate his own books, a career he settled into comfortably and happily. Through his writing, he was able to create his own theater: "I love the flow of turning the pages, the suspense of what's next. Ideas just come at me and after me. It's all so natural. I work all the time, long into the night, and it's such a pleasure. I don't know when the time ends. I've never been happier in my life!" Don died in 1978, after a long and successful career. He created many beloved characters in his lifetime, perhaps the most beloved among them a stuffed, overall-wearing bear named Corduroy. Don Freeman was the author and illustrator of many popular books for children, including Corduroy, A Pocket for Corduroy, and the Caldecott Honor Book Fly High, Fly Low.
大赢家与大输家BIG EINNERS AND BIG LOSERS
简介: "The author develops a solid framework that can help organizations direct their global strategic positioning. The use of many examples of both successful and unsuccessful organizations across many different industries is very unique and puts the book among the best that I have read in the last 10 years." —Avi Fiegenbaum, Area Head, Strategic Management, Technion "Alfred Marcus's new book Big Winners and Big Losers compares and contrasts the practices of successful and failing firms. Most importantly, his study offers thoughtful definitions, examples, and boundaries to each of the four best practices, which will help practicing managers apply the prescriptions to their own situations." —Will Mitchell, The Fuqua School of Business, Duke University "This book provides an excellent synthesis of the strategies that differentiate successful firms from the rest of the world. A must read for those looking to build high-performance organizations." —Ranjay Gulati, Kellogg School of Management, Northwestern University "The careful, detailed research in this new book reinforces an important theme: successful companies must be able to balance complementary and at times contradictory skills—agility to find the right markets, focus and discipline to succeed, and then agility again to re-focus and adapt as markets change." —Michael Cusumano, MIT Sloan School of Management, and author of The Business Software What keeps great companies winning, year after year, even as yesterday's most hyped businesses fail? It's not what you think—or what you've read. To find the real answers, strategic management expert Alfred A. Marcus systematically reviewed detailed performance metrics for the 1,000 largest U.S. corporations, identifying the 3.2 percent that have consistently outperformed their industries for a full decade (1992-2002). Many of these firms get little publicity: firms like Amphenol, Ball, Family Dollar, Brown & Brown, Activision, Dreyer's, Forest Labs, and Fiserv. But their success is no accident: they've discovered patterns of success that have largely gone unnoticed by their competitors. Big Winners and Big Losers shows you how these consistent winners build the strategies that drive their success; move toward market spaces offering superior opportunity; and successfully manage the tensions between agility, discipline, and focus. You'll learn how to identify the right patterns of success for your company, build on the strengths you already have, realistically assess your weaknesses...and generate sustainable advantage one logical, incremental step at a time.作者简介: Alfred A. Marcus is Edson Spencer Chair of Strategic Management and Technological leadership at the University of Minnesota, Carlson School of Management, where he has been on the faculty since 1984. At Carlson, he teaches and conducts research in strategic management, macroeconomics, business ethics, and business and the natural environment. He has also served as Visiting Professor at MIT's Sloan School of Management. Marcus is author or coeditor of eleven books and has published numerous articles in journals, such as the Strategic Management Journal, Academy of Management Journal, Academy of Management Review, Organization Science, California Management Review, and The Journal of Forecasting. He has consulted and worked with many major corporations including 3M, Corning, Excel Energy, General Mills, and IBM.
简介: "When most people think of corporate responsibility, they are focusing on a business's effect on and relationship to stakeholders. A Responsible Business sees stakeholders as full partners and meaningful instruments for the evolution of healthier communities and more successful businesses." — from the Introduction The Responsible Business offers a new and strategic approach to doing business that holistically integrates responsibility into all aspects of an organization, allowing for returns at every level, business and social. This book goes beyond the often well intentioned but limited attempts at sustainability to present a framework that allows organizations to bring responsibility into everything they do and re-imagine success. From innovation, product development, and production processes to business management, strategic planning, and shareholder development, the author shows how being a Responsible Business is a practical skill that can be applied day-to-day at every level of the business. No longer just the role of a department or the job of CSR professionals, successful responsibility and business efforts start at the business level, are then taken to the corporate level, and are finally applied throughout the organization. The Responsible Business outlines a framework for building a responsibility and consciousness infrastructure that applies a living systems view to the business and inspires all of its stakeholders, including shareholders. Throughout the book, illustrated by examples from technology to manufacturing, large and small, public and private, Sanford demonstrates how to make responsibility integral to all aspects of a business as an engine for innovation, profitability, and purpose. Praise for The Responsible Business "This is a very significant book. It makes it clear that businesses have a single boss with five interrelated aspects. The stories are among the crispest, most evocative case histories I have seen. The book is for any corporate leader trying to do the impossible: create a business that recreates the world." — Art Kleiner, editor-in-chief, strategy + business, and author, The Age of Heretics "Carol Sanford offers us a proven, practical, and systems-based approach that integrates five stakeholder groups into a business system working as an integral whole. Essential reading for leaders wanting a system framework for sustainability and business success!" — Otto Scharmer, MIT Sloan senior lecturer; author, Theory U: Leading from the Future as it Emerges; and coauthor, Presence " The Responsible Business challenges many assumptions corporate leaders, investment advisors, and sustainability experts have long taken for granted. It provides a road map that can help innovative businesses think about how to be truly transformational." — Sam Ford, Fast Company expert blogger and director, Peppercom "The powerful concepts in The Responsible Business have changed the process of sustainable development and how communities truly thrive. Indeed, these proven approaches will be the roadmap to truly achieve the deepest level of living communities." — Bill Reed, founding member of LEED System and coauthor, The Integrative Design Guide to Green Building "Critical for re-imagining the future of business. Rarely a day goes by that I do not call on this way of thinking and looking at the world. It is useful for taking on the big business decisions that so many of us face every day." — Chad Holliday, chairman, Bank of America
简介:The book has no illustrations or index. It may have numerous typos or missing text. However, purchasers can download a free scanned copy of the original rare book from the publisher's website (GeneralBooksClub.com). You can also preview excerpts of the book there. Purchasers are also entitled to a free trial membership in the General Books Club where they can select from more than a million books without charge. Original Publisher: Cambridge, Mass. : Alfred P. Sloan School of Management, M.I.T.; Publication date: 1978; Subjects: Corporate planning; Business planning; Business planning; Business
简介: A clear understanding of the issues surrounding climate change, global warming, air and water pollution, ozone depletion, deforestation, the loss of biodiversity and global poverty is essential for every manager in the hospitality industry. Present and future hospitality executives need to know how sustainable management systems can be integrated into their businesses while maintaining and hopefully improving the bottom line. Sustainability in the Hospitality Industry explores innovative ways to tackle the ever increasing costs of energy and water as well as the moral, ethical, social and political arguments for taking action. This book uses case studies throughout to explore the followingkey issues: *How can hospitality properties and equipment be designed to use less resources? *What are the benefits of using more sustainable food and beverage sources? *How can environmental impacts be reduced and profitability increased? *How can properties integrate sustainability management systems and stay one step ahead of the competition? *How can the reputation of a hospitality operation be improved to attract investment by incorporating responsible marketing and corporate social responsibility policies? Sustainability in the Hospitality Industry contains stimulating new ideas, solutions, and strategies essential to every student and professional in the hospitality industry. Philip Sloan Department of Hospitality Management, International University of Applied Sciences Bad Honnef, Bonn, Germany Willy Legrand Department of Hospitality Management, International University of Applied Sciences Bad Honnef, Bonn, Germany Joseph S. Chen Department of Recreation, Park and Tourism Studies, Indiana University, Bloomington, USA * Revealing and refreshing ideas for the neglected area of sustainability in hospitality management. * Presents viable strategies for saving energy and promoting a positive image for hotel managers, restaurant managers and other hospitality providers. * Demonstrates principles with case studies from industry and chain hotels * Stimulates new solutions and strategies to tackle the problem of increasing energy costs and to help alleviate pressure from environmental groups
简介:Until his death in 1985, William Stringfellow was a Christian social activist in the mold of Daniel Berrigan, Thomas Merton and William Sloan Coffin. As a lawyer in East Harlem, he saw the social injustice; and, in his writings as well as his activism, he tried to indicate the ways Christianity could respond to those injustices. Stringfellow's writings are deeply scriptural, and this collection, drawn from his 16 books and numerous articles, nicely demonstrates the wide range of his thoughts and passions. The first section focuses on his autobiographical writings; the second collects his words on the vocation of the church; and a third is devoted to his central theological concern, the conflict of principalities and powers. The final section collects writings devoted to the art of living humanely. We can be in Kellerman's debt, for this long overdue collection reacquaints us with a man who was indeed a keeper and doer of the Word. - Publisher's Weekly
Military transformation and modern warfare:a reference handbook
作者: 艾利诺·史龙(Elinor Sloan)著;黄文启译
出版社:[台湾]国防部史政编译室,[2010](中华民国99年)
简介:「軍事轉型」乙詞事實上與「軍事技術革命」、「軍事事務革命」,都是一種同心圓的概念發展。差別在於,議題涵蓋的範圍越來越廣,考量的面向越來越多,而牽動的因素也因而越來越複雜。 ◎本書論述的發想始於界定「軍事轉型」的範圍,透過相關狹義與廣義的概念對照,軍事轉型的真實面貌將逐漸獲得釐清。此外,本書更將深入評估世界重要國家推動軍隊轉型的實際樣態,據以掌握各國強調的轉型重點,判定轉型作為與現代衝突的關聯性,進而洞悉全球未來的安全環境。 ◎特別值得一提的是,本書另附有兩份附錄,其中一份詳細介紹影響軍事技術革命、軍事事務革命及軍事轉型的重要人物;另一份則將相關重要文件予以簡要分析與摘要。僅憑這兩份資料,一般讀者便可獲得軍事轉型的整體概念,而對軍事事務研究的工作而言,這本書更加因此彌足珍貴而值得擁有。
作者: Tomas
简介:
Edward Hopper is as quintessentially American as Jackson Pollock or Andy Warhol. Like them, his imagery has reached far beyond the realm of art to impact on our culture in the broadest terms, so that we see early twentieth-century America through his work, as much as within it. the painter Charles Burchfield attributed Hoppers success to his bold individualism, declaring that in him we have regained that sturdy American independence which Thomas Eakins gave us. Hoppers art was profoundly of its time, both in its expression of the subtle melancholies of modern life and in its deeply cinematic qualities perhaps Hoppers greatest gift was his treatment of light to which directors from Alfred Hitchcock to Wim Wenders have paid homage. This volume presents a definitive Hopper monograph. Published for a massive retrospective at the Museo Thyssen-Bornemisza in Madrid, and the Grand Palais in Paris, it approaches Hoppers relatively small oeuvre in two sections. The first covers the artists formative years from approximately 1900 to 1924, examining a selection of sketches, paintings, drawings, illustrations, prints and watercolours, which are considered alongside works by painters that influenced Hopper, such as Winslow Homer, Robert Henri, John Sloan, Edgar Degas and Walter Sickert. The second section considers the years from 1925 onwards, addressing his mature output through chronological but thematic groupings. Comprehensive in its scope, with a wealth of colour reproductions, Hopper is the last word on the artist.
出版社:现代出版社 2020-01-09
简介:畅销品牌专家 马蒂·纽迈耶向读者展示了如何从公司驱动的过去飞跃到消费者驱动的未来。如何将品牌从提供产品转变为提供意义,从价值保护转变为价值创造,从基于成本的定价转变为关系定价,从细分市场转变为品牌部落,从客户满意转变为客户赋能。人们不再是消费者或细分市场,也不再是大数据中的小点点。他们不买品牌。他们加入品牌。他们希望在生产什么以及如何交付方面拥有投票权。他们愿意卷起袖子伸出援手——不仅通过向朋友推广品牌,还通过贡献内容,志愿服务,甚至销售产品或服务。这本书的中心是品牌承诺矩阵,这是一个简单的工具,用于组织一个品牌的六个主要组成部分。你的品牌社区就是你的部落。你将如何领导它? 【媒体评论】“永恒有效的营销智慧,帮你应对棘手的未来。”——罗杰·马丁(Roger Martin),管理学思想家,《商业设计》一书作者“要想变得更聪明:阅读《品牌翻转》并学习1)为什么说顾客想要接管你的品牌,2)如何帮助他们做到这一点。”——通用电气(GE)首席体验官格雷格•彼得洛夫(Greg Petroff)“深刻!马蒂·纽迈耶对现实中的人、社会变革和商业策略之间迷茫遭遇给出了清晰的答案。只需翻转!”——里茨·格雷夫(Ric Grefé),美国设计专业协会 (AIGA)执行董事“马蒂·纽迈耶是位讲故事的大师,他让本书兼具启发性和趣味性。过去十年间,消费者的心理发生了根本性的变化。马蒂为我们适应这种巨变做出了无与伦比的贡献。”——基特·亚罗博士(Kit Yarrow, Ph.D.),消费者心理学家,《解读新的消费者心理》一书的作者“我在飞机上读完这本书。真是一本精妙绝伦的好书。”——约翰·斯宾塞(John Spence),百强商业思想领袖“出色地展示了客户‘人力资本’的意义。”——迈克尔•施拉格(Michael Schrage),麻省理工学院斯隆商学院(MIT Sloan School)研究员
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