Selected essays of Peter Drucker:The founder of modern management
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ISBN:9787111069737
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简介
★全球管理者必读的经典之作!
★深刻影响全球商界、政界高层人士的著作
彼得.德鲁克论述了管理的新范式如何改变和如何继续改变我们对管理实践和管理理论的基本认识。书中不乏远见卓识和超前思维,它集丰富的知识、广泛的实践经验、深邃的洞察力、精辟的分析和拨云见雾般的常识于一身,这些都是德鲁克著作的精髓和“管理学的里程碑”。
——《哈佛商业评论》
[德鲁克的影响]
我们身边耳熟能详的人物,无论是第五项修炼的倡导者彼得.圣吉、市场营销之父菲利浦.科特勒、领导力大师约翰.科特,还是英特尔公司总裁安迪.格鲁夫、微软董事长比尔.盖茨、通用电气公司CEO 杰克.韦尔奇……他们在管理思想和管理实践方面都受到了彼得.德鲁克的启发和影响。
[大师中的大师]
德鲁克先生被称为大师中的大师,不仅因为他是现代管理学的奠基人,目标管理的创建者,他在市场、创新、变革、战略、知识管理、21世纪管理者的挑战等方面的真知灼见,也让诸多管理大师和成功企业家从中受益。海尔集团张瑞敏同样深受教益:“我也成了德鲁克迷,到处搜集他的著作。读他的书是一种享受,因为常常使人有茅塞顿开之感。这本《卓有成效的管理者》我更是爱不释手,不知读了多少遍,常读常新。尤其是面对变幻莫测的市场和全球化竞争的困惑时,总能从书中得到新的启示。”
[内容介绍]
本书收录了被誉为“现代管理宗师”德鲁克教授近20年撰写的具有经典意义和代表性的、写于不同时代的58篇论文。由德鲁克教授亲自遴选并欣然为其在中国的出版作序。所选论文涉及现代企业组织及其管理,有效决策及效益评估,未来企业组织的治理结构,绩效测评,创新管理及知识工作者的管理,企业家精神等管理领域的诸多方面。通过阅读本书,读者充分领略德鲁克先生对管理问题独特的研究视角,犀利的见解,渊博的知识,批判式的眼光及前瞻性的预测,并被这位“当今少数几位改变世界的思想家之一”所折服。
[德鲁克的其他著作]
查看德鲁克的全部著作
目录
序
REFACE TO EDITION FOR CHINA
PART I THE FRONTIERS OF MANAGEMENT
Introduction The Future Is Being Shaped Today
Chapter 1 The Changed World Economy
Chapter 2 America's Entrepreneurial. Job Machine
Chapter 3 Why OPEC Had to Fail
Chapter 4 The Changing Multinational
Chapter 5 Modem Prophets: Schumpeter or Keynes?
Chapter 6 Picking People: The Basic Rules
Chapter 7 Measuring White-Collar Productivity
Chapter 8 Management: The Problems of Success
Chapter 9 The Information-Based Organization
Chapter 10 Management as a Liberal Art
Chapter 11 The Five Rules of Successful Acquisitions
Chapter 12 The Innovative Organization
Chapter 13 Social Needs and Business Opportunities
Afterword:Social Innovation -- Management's New Dimension
PART II THE CHANGING WORLD OF THE EXECUTIVE
Introduction: A Society of Organizations
Chapter 1 A Scorecard for Management
Chapter 2 Helping Small Businesses Cope
Chapter 3 The Delusion of Profits
Chapter 4 Managing Capital Productivity
Chapter 5 Six Durable Economic Myths
Chapter 6 Measuring Business Performance
Chapter 7 Managing the Knowledge Worker
Chapter 8 The Rise of Production Sharing
Afterword:The Matter of “Business Ethics”
PART III MANAGING FOR THE FUTURE: THE 1990s AND BEYOND
Interview: Notes on the Post-Business Society
Chapter 1 The New Productivity Challenge
Chapter 2 Leadership: More Doing Than Dash
Chapter 3 Tomorrow's Managers: The Major Trends
Chapter 4 How to Manage the Boss
Chapter 5 Manage by Walking Around - Outside!
Chapter 6 What the Nonprofits Are Teaching Business
Chapter 7 Nonprofit Governance: Lessons for Success
Chapter 8 The'Governance of Corporations
Chapter 9 Four Marketing Lessons for the Future
Chapter 10 Company Performance: Five Telltale Tests
Chapter 11 R & D: The Best Is ……
REFACE TO EDITION FOR CHINA
PART I THE FRONTIERS OF MANAGEMENT
Introduction The Future Is Being Shaped Today
Chapter 1 The Changed World Economy
Chapter 2 America's Entrepreneurial. Job Machine
Chapter 3 Why OPEC Had to Fail
Chapter 4 The Changing Multinational
Chapter 5 Modem Prophets: Schumpeter or Keynes?
Chapter 6 Picking People: The Basic Rules
Chapter 7 Measuring White-Collar Productivity
Chapter 8 Management: The Problems of Success
Chapter 9 The Information-Based Organization
Chapter 10 Management as a Liberal Art
Chapter 11 The Five Rules of Successful Acquisitions
Chapter 12 The Innovative Organization
Chapter 13 Social Needs and Business Opportunities
Afterword:Social Innovation -- Management's New Dimension
PART II THE CHANGING WORLD OF THE EXECUTIVE
Introduction: A Society of Organizations
Chapter 1 A Scorecard for Management
Chapter 2 Helping Small Businesses Cope
Chapter 3 The Delusion of Profits
Chapter 4 Managing Capital Productivity
Chapter 5 Six Durable Economic Myths
Chapter 6 Measuring Business Performance
Chapter 7 Managing the Knowledge Worker
Chapter 8 The Rise of Production Sharing
Afterword:The Matter of “Business Ethics”
PART III MANAGING FOR THE FUTURE: THE 1990s AND BEYOND
Interview: Notes on the Post-Business Society
Chapter 1 The New Productivity Challenge
Chapter 2 Leadership: More Doing Than Dash
Chapter 3 Tomorrow's Managers: The Major Trends
Chapter 4 How to Manage the Boss
Chapter 5 Manage by Walking Around - Outside!
Chapter 6 What the Nonprofits Are Teaching Business
Chapter 7 Nonprofit Governance: Lessons for Success
Chapter 8 The'Governance of Corporations
Chapter 9 Four Marketing Lessons for the Future
Chapter 10 Company Performance: Five Telltale Tests
Chapter 11 R & D: The Best Is ……
Selected essays of Peter Drucker:The founder of modern management
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