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ISBN：9780415609654

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简介

简介

　　A Handbook of Media and Communication Research presents qualitative as well as quantitative approaches to the study of media and communication, integrating perspectives from both the social sciences and the humanities. Taking methodology as a strategic level of analysis that joins practical concerns with theoretical issues, the Handbook offers a comprehensive and in-depth review of the field and a set of guidelines for how to think about, plan, and carry out media and communication studies in different social and cultural contexts. The second edition has been thoroughly updated with reference to the development of the internet, mobile, and other digital media. Each chapter addresses shifting configurations of established media organizations, media discourses, and media users in networked practices of communication. The introduction and one further chapter probe changing conceptions on mass and interpersonal, online and offline communication in research as in everyday life. Three new chapters have been added to exemplify different forms of research employing multiple methods to study multiple media in multiple contexts. List of contributors: Klaus Bruhn Jensen, Barrie Gunter, Rasmus Helles, Annette Hill, Stig Hjarvard, Peter Larsen, Amanda Lotz, Graham Murdock, Horace Newcomb, Paddy Scannell, Lynn Schofield Clark, Kim Christian Schr der　　

Table Of Contents:

List of illustrations viii
Notes on contributors xi
Preface xiii
Note on the text xiv

1 Introduction: The state of convergence in media and communication research 1(20)

Klaus Brubn Jensen

PART I History: Sources Of Media And Communication Research 21(46)

2 The humanistic sources of media and communication research 23(26)

Klaus Bruhn Jensen

3 Media, culture, and modern times: social science investigations 49(18)

Graham Murdock

PART II Systematics: Processes Of Communication 67(168)

Media organizations

4 The production of entertainment media 71(16)

Amanda D. Lotz

Horace Newcomb

5 The study of news production 87(19)

Stig Hjarvard

Media texts

6 Discursive realities 106(25)

Kim Christian Schrodrøder

7 Mediated fictions 131(22)

Peter Larsen

Media users

8 Media effects: quantitative traditions 153(18)

Klaus Bruhn Jensen

9 Media reception: qualitative traditions 171(15)

Klaus Bruhn Jensen

Media contexts

10 Communication in contexts: beyond mass-interpersonal and online-offline divides 186(17)

Klaus Bruhn Jensen

11 The cultural contexts of media and communication 203(16)

Klaus Bruhn Jensen

12 History, media, and communication 219(16)

Paddy Scannell

PART III Practice: Scientific Approaches And Social Applications 235(136)

Empirical research designs

13 The quantitative research process 237(28)

Barrie Gunter

14 The qualitative research process 265(18)

Klaus Bruhn Jensen

15 The complementarity of qualitative and quantitative methodologies in media and communication research 283(19)

Klaus Bruhn Jensen

Multiple media, multiple methods

16 Audiences in the round: Multi-method research in factual and reality television 302(16)

Annette Hill

17 A multi-grounded theory of parental mediation: exploring the complementarity of qualitative and quantitative communication research 318(16)

Lynn Schofield Clark

18 Personal media in everyday life: a baseline study 334(17)

Rasmus Helles

Communicating research

19 The social origins and uses of media and communication research 351(20)

Klaus Bruhn Jensen
References 371(41)
Index 412

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