Summary: Publisher Summary 1 This textbook for students and practitioners of engineering and industrial design presents an approach and strategies for creating successful products. Cross (design, Open U., UK) emphasizes products that have engineering content, but the principles can be applied to all products. He stresses the problem formulation and conceptual and embodiment stages rather than the detail design. In this edition, there are new case studies and examples from industry that broaden the scope of the book from engineering design to product design. A new chapter presents user scenarios, a procedure for investigating potential product user wants and needs, and a design brief for developing a new product concept. Annotation 漏2008 Book News, Inc., Portland, OR (booknews.com)   Publisher Summary 2 Written in a clear and readable style by an experienced author of teaching texts, Engineering Design Methodsis an integrated design textbook that presents specific methods within an overall strategy from concept to detail design. It also outlines the nature of design thinking, and sets it within broader contexts of product development and design process management. The book is much more than a manual of procedures; throughout, there is discussion and explication of the principles and practice of design.Building on the outstanding success of the previous three editions, this new edition cements the position of Engineering Design Methodsat the forefront of engineering and industrial design as an essential text not only for students and lecturers but also for practitioners. The book promotes a flexible approach to the design process, and provides explicit, step-by-step advice on how to implement several separate design methods that have been shown to be of value in both education and practice.This revised fourth edition -promotes a flexible approach to the design process,provides explicit, step-by-step advice on how to implement several separate design methods that have been shown to be of value in both education and practice,contains new case studies and examples from industry that further broaden the scope of the book from engineering design into product design,includes a significant new chapter presenting user scenarios; a procedure for investigating potential product user wants and needs, that culminates in a design brief identifying an opportunity for developing a new product concept,features a book companion website with powerpoint slides for instructors.Reviewers' comments:鈥淓ngineering Design Methods鈥?is a valuable contribution to the engineering design literature. The engineering design methods presented are those that are of practical significance and the book is a must for anyone wishing to raise the standard of their design work. The design methods are described clearly and succinctly, examples are used to illustrate principles and design strategies are presented that show how the methods are best employed鈥? Professor Graham Thompson, Department of Mechanical Engineering, UMIST, UK鈥淧rofessor Nigel Cross' treatment of Engineering Design is a singularly successful treatment for my courses because it is short and concise enough to be read by virtually all students. Furthermore, his interpretations are open enough to allow the inquiring mind to fill out the picture, incorporating and extending the ideas to fit the reflective designer's own needs.鈥?Professor Larry Leifer, Stanford Center for Design Reseach, Stanford University, USA鈥淭his book is an excellent book as a textbook for design methodology both for undergraduate and graduate level鈥?Students will gain a firm foundation of design methods from problem definition to design evaluations from this book鈥? Professor Kun-Pyo Lee, Department of Industrial Design, Korea Institute of Science and Technology, Korea