Executing innovation : expert solutions to everyday challenges.

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作   者:Harvard Business School.

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ISBN:9781422128817

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简介

The Pocket Mentor Series offers immediate solutions to common challenges managers face on the job every day. Each book in the series is packed with handy tools, self-tests, and real life examples to help you identify your strengths and weaknesses and hone critical skills.

目录

Mentor's Message: Why Executing Innovation Matters
Executing Innovation: The Basics
Why Innovate?
An overview of what innovation is and why implementing new
ideas matters.
Types of innovators
Spotlight on innovation champions
Seven steps to executing an innovation
Step 1: Develop an Inspiring Vision
How to articulate the innovation you h'ave in .mind.
Creating a vision statement
Testing and refining your vision
Step 2: Identify Stakeholders
Strategies for building stakeholder support for your idea.
Naming key parties
Understanding stakeholders' concerns
……

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