Managerial economics and organizational architecture / 3rd ed.
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作 者：James A. Brickley, Clifford W. Smith, Jr., Jerold L. Zimmerman.
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ISBN：9780071214414
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简介
Brickley/Smith/Zimmerman芒卢"s new approach to managerial economics takes models from recent economics research and applies this research to the internal structure of the firm. After teaching basic applied economics, the authors look inside the firm and apply this analysis to management decision making.
目录
Part 1 Basic Concepts
Chapter 1 Introduction
Chapter 2 Economist's View of Behavior
Chapter 3 Markets, Organizations, and the Role of Knowledge
Part 2 Managerial Economics
Chapter 4 Demand
Chapter 5 Production and Cost
Chapter 6 Market Structure
Chapter 7 Pricing with Market Power
Chapter 8 Economics of Strategy: Creating and Capturing Value
Chapter 9 Economics of Strategy: Game Theory
Chapter 10 Incentive Conflicts and Contracts
Part 3 Designing Organizational Architecture
Chapter 11 Organizational Architecture
Chapter 12 Decision Rights: The Level of Empowerment
Chapter 13 Decision Rights: Bundling Tasks into Jobs and Subunits
Chapter 14 Attracting and Retaining Qualified Employees
Chapter 15 Incentive Compensation
Chapter 16 Individual Performance Evaluation
Chapter 17 Divisional Performance Evaluation
Chapter 18 Choosing the Legal Form of Organization
Part 4 Applications of Organizational Architecture
Chapter 19 Vertical Integration and Outsourcing
Chapter 20 Leadership: Motivating Change within Organizations
Chapter 21 Understanding the Business Environment: Economics of Regulation
Chapter 22 Organizational Architecture and the Process of Management Innovation
Chapter 23 Management Innovations and Organizational Architecture * New Chapter
Chapter 1 Introduction
Chapter 2 Economist's View of Behavior
Chapter 3 Markets, Organizations, and the Role of Knowledge
Part 2 Managerial Economics
Chapter 4 Demand
Chapter 5 Production and Cost
Chapter 6 Market Structure
Chapter 7 Pricing with Market Power
Chapter 8 Economics of Strategy: Creating and Capturing Value
Chapter 9 Economics of Strategy: Game Theory
Chapter 10 Incentive Conflicts and Contracts
Part 3 Designing Organizational Architecture
Chapter 11 Organizational Architecture
Chapter 12 Decision Rights: The Level of Empowerment
Chapter 13 Decision Rights: Bundling Tasks into Jobs and Subunits
Chapter 14 Attracting and Retaining Qualified Employees
Chapter 15 Incentive Compensation
Chapter 16 Individual Performance Evaluation
Chapter 17 Divisional Performance Evaluation
Chapter 18 Choosing the Legal Form of Organization
Part 4 Applications of Organizational Architecture
Chapter 19 Vertical Integration and Outsourcing
Chapter 20 Leadership: Motivating Change within Organizations
Chapter 21 Understanding the Business Environment: Economics of Regulation
Chapter 22 Organizational Architecture and the Process of Management Innovation
Chapter 23 Management Innovations and Organizational Architecture * New Chapter
Managerial economics and organizational architecture / 3rd ed.
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