剑桥标准商务英语教程教师用书.高级

Acknowledgements
Introduction
Management
Unit 1: Corporate culture
Exam reference and
Unit notes
Photocopiable activity: Time management
Answer key
Transcript

Unit 2: Leaders and managers
Exam reference and
Unit notes
Photocopiable activity: Management problems
Answer key
Transcripts

Unit 3: Internal communications
Exam reference and
Unit notes
Photocopiable activity: Bad bosses
Answer key
Transcript

Unit 4: Chairing meetings
Exam reference and
Unit notes
Photocopiable activity: Case study: Spenfeld
Answer key
Transcripts

Competitive advantage
Unit 5: Customer relationships
Exam reference and
Unit notes
Photocopiable activity: Case study: Curiosity Tours
Answer key
Transcript

Unit 6: Competitive advantage
Exam reference and
Unit notes
Photocopiable activity 1: Attention to pricing
Photocopiable activity 2: The competitive advantage game
Answer key
Transcripts

Unit 7: A proposal
Exam reference and
Unit notes
Photocopiable activity 1: Relocating
Photocopiable activity 2: Compound nouns quiz
Answer key
Transcript

Unit 8: Presenting at meetings
Exam reference and
Unit notes
Photocopiable activity 1: Catalina's presentation
Photocopiable activity 2: A proposal for marketing ice-cream
Answer key
Transcript

Advertising and sales
Unit 9: Advertising and customers
Exam reference and
Unit notes
Photocopiable activity: Case study: Country Club 366
Answer key
Transcript

Unit 10: Advertising and the Internet
Exam reference and
Unit notes
Photocopiable activity: Case study: Fred-Winter-Homes
Answer key
Transcripts

Unit 11 Sales reports
Exam reference and
Unit notes
Photocopiable activity: A sales report
Photocopiable sample answer: A sales report
Answer key
Transcript

Unit 12: The sales pitch
Exam reference and
Unit notes
Photocopiable activity: Breakthrough performance
Answer key
Transcripts
Finance

Unit 13：Forecasts and results
Exam reference and
Unit notes
Photocopiable activity：Project：Investigating a company
Answer key
Transcript

Unit 14：Financing the arts
Exam reference and
Unit notes
Photocopiable activity：Business options
Answer key
Transcripts

Unit 15：Late payers
Exam reference and
Unit notes
Photocopiable activity 1：Letter-writing quiz
Photocopiable activity 2：Useful phrases for letters
Answer key
Transcripts

Unit 16：Negotiating a lease
Exam reference and
Unit notes
Photocopiable activity：Negotiation strategy：avoiding pitfalls
Answer key
Transcripts

The work environment
Unit 17：Workplace atmosphere
Exam reference and
Unit notes
Photocopiable activity：Attitudes to work
Answer key
Transcript

Unit 18：The workforce of the future
Exam reference and
Unit notes
Photocopiable activity：Women in senior management
Answer key
Transcripts

Unit 19：Productivity
Exam reference and
Unit notes
Photocopiable activity：Constraints on productivity
Answer key
Transcript

Unit 20：Staff negotiations
Exam reference and
Unit notes
Photocopiable activity：Negotiating points
Answer key
Transcripts

Corporate relationships
Unit 21：Corporate ethics
Exam reference and
Unit notes
Teacher'S Resource Book activity：Business quiz
Answer key
Transcript

Unit 22：Expanding abroad
Exam reference and
Unit notes
Photocopiable activity：The investment game
Answer key
Transcripts

Unit 23：An overseas partnership
Exam reference and
Unit notes
Answer key
Transcripts

Unit 24：A planning conference
Exam reference and
Unit notes
Photocopiable activity：Giving short presentations
Answer key
Transcripts
Exam skills and Exam practice
Answer key
Transcripts
Appendix：The Common European Framework