简介
"Thoroughly revised and updated, the new edition of this APA National Media Award-winner remains a compelling introduction to modern social psychology. Through vivid narrative, lively presentations of important research, and intriguing examples, acclaimed teacher, writer, and researcher Elliot Aronson probes the patterns and motives of human behavior, covering such diverse topics as conformity, obedience, politics, race relations, advertising, war, interpersonal attraction, and the power of religious cults."
目录
Why I Wrote This Book p. vii
Acknowledgments p. xi
What Is Social Psychology? p. 1
Conformity p. 13
Mass Communication, Propaganda, and Persuasion p. 59
Social Cognition p. 117
Self-Justification p. 181
Human Aggression p. 253
Prejudice p. 301
Liking, Loving, and Interpersonal Sensitivity p. 357
Social Psychology as a Science p. 405
Glossary p. 430
Notes p. 438
Name Index p. 487
Subject Index p. 499
Acknowledgments p. xi
What Is Social Psychology? p. 1
Conformity p. 13
Mass Communication, Propaganda, and Persuasion p. 59
Social Cognition p. 117
Self-Justification p. 181
Human Aggression p. 253
Prejudice p. 301
Liking, Loving, and Interpersonal Sensitivity p. 357
Social Psychology as a Science p. 405
Glossary p. 430
Notes p. 438
Name Index p. 487
Subject Index p. 499
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