Tourism management : analysis, behaviour and strategy /
副标题：无
作 者：edited by Arch G. Woodside and Drew Martin.
分类号：
ISBN：9781845933234
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简介
Planning and implamenting successful tourism programmes requires in-depth understanding, knowledge and predictions of both tourist and executive behaviour. The actions of tourists are not based only upon conscious thinking and decision making; realistic and practical management strategies need to build from relevant knowledge about tourists' implicit and explicit thinking as well as knowledge of how context influences on tourism behaviour. The planning, implementing and evaluating behaviour by tourism executives needs scrutiny - this book advances knowledge of the thinking and behaviour of tourism executives. Also provides coverage of sense making, planning, implementing, evaluating and administering tourism marketing and management programmes. Recent advances in tourism theory and research on causal history and ecological systems are used to discuss how leisure and tourism occur.
目录
Contributors p. ix
Part I Introduction to Advancing Tourism Management
1 Tourism Management Theory, Research and Practice Arch G. Woodside and Drew Martin p. 1
Part II Scanning and Sense Making
2 Travel Motivation: a Critical Review of the Concept's Development Cathy H.C. Hsu and Songshan (Sam) Huang p. 14
3 Culture's Consequences on Experiencing International Tourism Services and Products Arch G. Woodside and Inja Ahn p. 28
4 Grounded Theory of International Tourism Behaviour: Building Systematic Propositions from Emic Interpretations of Japanese Travellers Visiting the USA Drew Martin p. 62
5 Tourist Harassment and Responses Jerome L. McElroy and Peter Tarlow and Karin Carlisle p. 94
6 Deconstructing Backpacking Natan Uriely p. 107
Part III Planning
7 Tourism Demand Modelling and Forecasting Haiyan Song and Wei Guo p. 113
8 Market Segmentation in Tourism Sara DoInicar p. 129
9 Advanced Topics in Tourism Market Segmentation Enrique Bigne and Juergen Gnoth and Luisa Andreu p. 151
10 When Tourists Desire an Artificial Culture: the Bali Syndrome in Hawaii Mark S. Rosenbaum and Ipkin Anthony Wong p. 174
Part IV Implementing
11 Advertising Travel Services to the Business Traveller Nancy D. Albers-Miller and Robert D. Straughan and Penelope J. Prenshaw p. 185
12 Interpreting and Managing Special Events and Festivals Marian H. Wooten and William C. Norman p. 197
13 Theme Park Tourism and Management Strategy Ady Milman p. 218
14 Tummy Tucks and the Taj Mahal? Medical Tourism and the Globalization of Health Care John Connell p. 232
15 Wine Tourism and Consumers Donald Getz and Jack Carlsen and Graham Brown and Mark Havitz p. 245
16 Complexity at Sea: Managing Brands within the Cruise Industry Adam Weaver p. 269
17 Internationalization and the Hotel Industry Colin Johnson and Maurizio Vanetti p. 285
18 Guests' Meetings and Hotel Group Room Reservations Rex S. Toh p. 302
Part V Evaluating Actions/Process and Performance Outcomes
19 Sport Events and Strategic Leveraging: Pushing Towards the Triple Bottom Line Danny O'Brien and Laurence Chalip p. 318
20 Deconstructing Destination Perceptions, Experiences, Stories and Internet Search: Text Analysis in Tourism Research Ulrike Gretzel and Zheng (Phil) Xiang and Karl Wober and Daniel R. Fesenmaier p. 339
21 Importance-Performance Analysis (IPA): Confronting Validity Issues Jay Beaman and Tzung-Cheng (T.C.) Huan p. 358
22 Evaluating Tourism Management Programmes: Advancing a Paradigm Shift for Achieving Highly Effective Tourism Destination Management Programmes and Strategy Performance Audits Arch G. Woodside and Marcia Y. Sakai p. 378
23 Tourist Shopping Village Success and Failure Laurie Murphy and Gianna Moscardo and Pierre Benckendorff and Philip Pearce p. 405
24 Monitoring Visitor Satisfaction with Destinations using Expectations, Importance and Performance Constructs Paul Fallon p. 424
25 Tourism's Economic Contribution versus Economic Impact Assessment: Differing Roles for Satellite Accounts and Economic Modelling Larry Dwyer and Peter Forsyth and Ray Spurr and Thiep Van Ho p. 459
Part VI Administering
26 Sustainability and Tourism Dynamics Robert J. Johnston and Timothy J. Tyrrell p. 470
27 Employee Empowerment: a Key to Tourism Success John E. Timmerman and Richard S. Lytle p. 493
Index p. 511
Part I Introduction to Advancing Tourism Management
1 Tourism Management Theory, Research and Practice Arch G. Woodside and Drew Martin p. 1
Part II Scanning and Sense Making
2 Travel Motivation: a Critical Review of the Concept's Development Cathy H.C. Hsu and Songshan (Sam) Huang p. 14
3 Culture's Consequences on Experiencing International Tourism Services and Products Arch G. Woodside and Inja Ahn p. 28
4 Grounded Theory of International Tourism Behaviour: Building Systematic Propositions from Emic Interpretations of Japanese Travellers Visiting the USA Drew Martin p. 62
5 Tourist Harassment and Responses Jerome L. McElroy and Peter Tarlow and Karin Carlisle p. 94
6 Deconstructing Backpacking Natan Uriely p. 107
Part III Planning
7 Tourism Demand Modelling and Forecasting Haiyan Song and Wei Guo p. 113
8 Market Segmentation in Tourism Sara DoInicar p. 129
9 Advanced Topics in Tourism Market Segmentation Enrique Bigne and Juergen Gnoth and Luisa Andreu p. 151
10 When Tourists Desire an Artificial Culture: the Bali Syndrome in Hawaii Mark S. Rosenbaum and Ipkin Anthony Wong p. 174
Part IV Implementing
11 Advertising Travel Services to the Business Traveller Nancy D. Albers-Miller and Robert D. Straughan and Penelope J. Prenshaw p. 185
12 Interpreting and Managing Special Events and Festivals Marian H. Wooten and William C. Norman p. 197
13 Theme Park Tourism and Management Strategy Ady Milman p. 218
14 Tummy Tucks and the Taj Mahal? Medical Tourism and the Globalization of Health Care John Connell p. 232
15 Wine Tourism and Consumers Donald Getz and Jack Carlsen and Graham Brown and Mark Havitz p. 245
16 Complexity at Sea: Managing Brands within the Cruise Industry Adam Weaver p. 269
17 Internationalization and the Hotel Industry Colin Johnson and Maurizio Vanetti p. 285
18 Guests' Meetings and Hotel Group Room Reservations Rex S. Toh p. 302
Part V Evaluating Actions/Process and Performance Outcomes
19 Sport Events and Strategic Leveraging: Pushing Towards the Triple Bottom Line Danny O'Brien and Laurence Chalip p. 318
20 Deconstructing Destination Perceptions, Experiences, Stories and Internet Search: Text Analysis in Tourism Research Ulrike Gretzel and Zheng (Phil) Xiang and Karl Wober and Daniel R. Fesenmaier p. 339
21 Importance-Performance Analysis (IPA): Confronting Validity Issues Jay Beaman and Tzung-Cheng (T.C.) Huan p. 358
22 Evaluating Tourism Management Programmes: Advancing a Paradigm Shift for Achieving Highly Effective Tourism Destination Management Programmes and Strategy Performance Audits Arch G. Woodside and Marcia Y. Sakai p. 378
23 Tourist Shopping Village Success and Failure Laurie Murphy and Gianna Moscardo and Pierre Benckendorff and Philip Pearce p. 405
24 Monitoring Visitor Satisfaction with Destinations using Expectations, Importance and Performance Constructs Paul Fallon p. 424
25 Tourism's Economic Contribution versus Economic Impact Assessment: Differing Roles for Satellite Accounts and Economic Modelling Larry Dwyer and Peter Forsyth and Ray Spurr and Thiep Van Ho p. 459
Part VI Administering
26 Sustainability and Tourism Dynamics Robert J. Johnston and Timothy J. Tyrrell p. 470
27 Employee Empowerment: a Key to Tourism Success John E. Timmerman and Richard S. Lytle p. 493
Index p. 511
Tourism management : analysis, behaviour and strategy /
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