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简介
In their 2007 bestseller, Wikinomics,Don Tapscott and Anthony Williams showed theworld how masscollaboration was changing the way businesses communicate, createvalue,and compete in the new global marketplace. Now, in the wakeof the financial crisis, theprinciples of wikinomics have becomemore powerful than ever.
Tapscott and Williams show that in morethan a dozen fields--from finance to healthcare, science toeducation, the media to the environment--we have reached a historicturningpoint: cling to the old industrial-era paradigms or usecollaborative innovation to revolu-tionize how we work, live,learn, create, govern, and care for one another. Theiroriginalresearch provides vivid new examples of organizations thatare successfully embracing theprinciples of wikinomics to changethe world.
目录
1 FROM WIKINOMICS TO MACROWIKINOMICS
1. Rebooting the World
2. Five Principles for the Age of Networked Intelligence
1 I RETHINKING THE FUNDAMENTALS
3. Opening Up the Financial Services Industry
4. Bootstrapping Innovation and Wealth Creation
3 REiNDUSTRIALIZING THE PLANET
5. Reversing the Tide of Disruptive Clmnate Change:A New GlobalPower Emerges
6. Wikinomics Meets the Green Energy Economy
7. The Transportation Revolution:Moving Around in the Twenty-first~Century
4 LEARNING, DISCOVERY AND WELLBEING
8. Rethinking the University: CollaboratiVe Learning
9. Science 2.0: Igniting Knowledge Creation in a NetworkedWorld
10. Collaborative Health Care
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