ZERO TO ONE 从无到有 从0到1 Paypal创始人/Facebook\Yelp\Linkedin\spaceX\airbnb 投资人Peter Thiel 当下中国谁都不容错过的著作，迄今最重要的一本商业书！当当网5星级英文学习产品

　　全新的深入分析企业家背后的驱动力，独特实用的视角剖析人性与文化层面的成功因素，用最简明扼要的方式阐述一间公司的商业周期各阶段。

　　 NEW YORK TIMES BESTSELLER

　　If you want to build a better future, you must believe in secrets.

　　The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. InZero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things.

　　Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we’re too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself.

　　Doing what someone else already knows how to do takes the world from 1 to n, adding more of something familiar. But when you do something new, you go from 0 to 1. The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. Tomorrow’s champions will not win by competing ruthlessly in today’s marketplace. They will escape competition altogether, because their businesses will be unique.

　　Zero to Onepresents at once an optimistic view of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places.