Translation in the Global Village
Contents
Introduction: Globalisation, Communication, Translation
Introduction
Global Communication in a Global Language?
Globalisation and Cultural Identities
Globalisation and Translation
Globalisation, Tribalisation and Translation Studies
References
Communicating in the Global Village: On Language, Translation and Cultural Identity
Introduction
Globalism, Tribalism and Cultural Identity
Language and the Concept of Hybridity
Translation, Globalisation and the European Language Scene
From the Translator\\u0027s Workshop
Translation in International Organisations
Text 1
Multilingual Information Booklets
Text 2
Advertising Texts
Text 3
Literary Hybrid Texts
Text 4
Conclusion: The Hybrid Profession
Correspondence
Notes
References
The Debate
The Notion of Cultural Identity
Conveying Cultural Identities in Translations
Language and Cultural Identity
How are Cultural Identities Constructed?
New Genres, New Text Types and Hybrid Texts as Products of New Developments
New Genres, Hybrid Texts, International English
The Changing Profession of Translation and Translator Training
A Global Language for the Global Village? A Response to Mary Snell-Hornby
References
Communication Breakdown in the Global Village. On Linguistic Anxiety, Translation and Cultural Stere...
Introduction
Globalism
\\u0027Tribalism\\u0027
Conclusion
References
Technology at the Service of the Translator? A Response to Mary Snell-Hornby
References
Taking a Stand on Mary Snell-Hornby
References
Globalism and Tribalism and the State of the Discipline: A Response to Mary Snell-Hornby
The Translator at the Crossroads
References
Globalisation, Tribalisation and the Translator: A Response to Mary Snell-Hornby
Reference
Some Concluding Comments on the Responses
Notes
References