The art of public speaking / 6th ed.

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作   者:Stephen E. Lucas.

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ISBN:9780070390645

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简介

#Includes bibliographical references and index.

目录

Table Of Contents:
PART ONE SPEAKING AND LISTENING

Speaking in Public 1(32)

The Power of Public Speaking 2(2)

Similarities Between Public Speaking and Conversation 4(2)

Differences Between Public Speaking and Conversation 6(2)

Developing Confidence: Your Speech Class 8(7)

Nervousness Is Normal 9(1)

Dealing with Nervousness 10(5)

Public Speaking and Critical Thinking 15(1)

The Speech Communication Process 16(6)

Speaker 16(1)

Message 17(1)

Channel 18(1)

Listener 18(1)

Feedback 19(1)

Interference 20(1)

Situation 20(1)

The Speech Communication Process: Example with Commentary 21(1)

Public Speaking in a Multicultural World 22(11)

Cultural Diversity in the Modern World 22(1)

Cultural Diversity and Public Speaking 23(2)

Avoiding Ethnocentrism 25(8)

Ethics and Public Speaking 33(22)

The Importance of Ethics 34(2)

Guidelines for Ethical Speaking 36(7)

Make Sure Your Goals Are Ethically Sound 36(1)

Be Fully Prepared for Each Speech 37(1)

Be Honest in What You Say 38(1)

Avoid Name-Calling and Other Forms of Abusive Language 39(2)

Put Ethical Principles into Practice 41(2)

Plagiarism 43(4)

Global Plagiarism 43(1)

Patchwork Plagiarism 44(2)

Incremental Plagiarism 46(1)

Guidelines for Ethical Listening 47(8)

Be Courteous and Attentive 47(1)

Avoid Prejudging the Speaker 48(1)

Maintain the Free and Open Expression of Ideas 49(6)

Listening 55(20)

Listening Is Important 56(1)

Listening and Critical Thinking 57(1)

Four Causes of Poor Listening 58(5)

Not Concentrating 58(2)

Listening Too Hard 60(1)

Jumping to Conclusions 61(1)

Focusing on Delivery and Personal Appearance 62(1)

How to Become a Better Listener 63(12)

Take Listening Seriously 63(1)

Resist Distractions 63(1)

Don't Be Diverted by Appearance or Delivery 64(1)

Suspend Judgement 65(1)

Focus Your Listening 65(4)

Develop Note-Taking Skills 69(6)
PART TWO SPEECH PREPARATION: GETTING STARTED

Selecting a Topic and a Purpose 75(24)

Choosing a Topic 76(6)

Topics You Know a Lot About 77(1)

Topics You Want to Know More About 78(1)

Brainstorming for Topics 78(4)

Determining the General Purpose 82(2)

Determining the Specific Purpose 84(5)

Tips for Formulating the Specific Purpose Statement 85(2)

Questions to Ask About Your Specific Purpose 87(2)

Phrasing the Central Idea 89(10)

What Is the Central Idea? 89(3)

Guidelines for the Central Idea 92(7)

Analyzing the Audience 99(28)

Audience-Centeredness 100(2)

Your Classmates As an Audience 102(1)

The Psychology of Audiences 103(1)

Demographic Audience Analysis 104(6)

Age 104(1)

Gender 105(2)

Racial, Ethnic, or Cultural Background 107(1)

Religion 108(1)

Group Membership 109(1)

Situational Audience Analysis 110(4)

Size 110(1)

Physical Setting 110(1)

Disposition Toward the Topic 111(2)

Disposition Toward the Speaker 113(1)

Disposition Toward the Occasion 113(1)

Getting Information About the Audience 114(5)

Interviewing 115(1)

Questionnaires 115(4)

Adapting to the Audience 119(8)

Audience Adaptation Before the Speech 119(1)

Audience Adaptation During the Speech 120(7)

Gathering Materials 127(40)

Using Your Own Knowledge and Experience 128(1)

Doing Library Research 129(11)

Librarians 129(1)

Library Catalogues 130(2)

Periodical Indexes 132(3)

Newspaper Indexes 135(1)

References Works 136(4)

Searching the Internet 140(10)

Browsers 140(1)

Search Engines 141(1)

Keyword Searches 142(1)

Subject Searches 143(1)

Bookmarks 144(1)

Specialized Research Resources 144(4)

Evaluating Internet Documents 148(2)

Interviewing 150(5)

Before the Interview 151(2)

During the Interview 153(1)

After the Interview 154(1)

Writing and Calling for Information 155(1)

Tips for Doing Research 156(11)

Start Early 156(1)

Make a Preliminary Bibliography 156(2)

Take Notes Efficiently 158(2)

Think About Your Materials As You Research 160(7)

Supporting Your Ideas 167

Supporting Materials and Critical Thinking 169

Examples 170

Brief Examples 170

Extended Examples 171

Hypothetical Examples 172

Tips for Using Examples 172

Statistics 175

Understanding Statistics 176

Tips for Using Statistics 179

Where to Find Statistics 183

Testimony 184

Expert Testimony 184

Peer Testimony 185

Quoting Versus Paraphrasing 186

Tips for Using Testimony 186

Sample Speech With Commentary 189

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