简介
Brad Schiller's text, The Micro Economy Today, 11e, is noted for three great strengths: readability, policy orientation, and pedagogy. His accessible writing style engages students and brings some of the excitement of domestic and global economic news into the classroom. Schiller emphasizes how policymakers must choose between government intervention and market reliance to resolve the core issues of what, how, and for whom to produce. This strategic choice is highlighted throughout the full range of micro, macro, and international issues. Every chapter ends with a policy issue that emphasizes the markets vs. government dilemma. And Schiller packs his chapters with the facts of economic life-real stories and applications. This is a book that teaches economics in a relevant context with careful pedagogy. It is also the only principles text that presents all macro theory in the single consistent context of the AS/AD framework. Schiller 11e is for students motivated by real-world policy issues who want to become economically literate. This is a book students actually READ. Schiller is also known for its cutting-edge and current coverage of today's issues.
目录
Schiller: The Micro Economy Today, 11/e Contents in Brief
Preface
Part 1 The Economic Challenge
Chapter 1 Economics: The Core Issues
Appendix using Graphs
Chapter 2 The U.S. Economy: A Global View
Chapter 3 Supply and Demand
Chapter 4 The Public Sector
Part 2 Product Markets: The Basics
Chapter 5 Consumer Demand
Appendix: Indifference Curves
Chapter 6 The Costs of Production
Part 3 Market Structure
Chapter 7 The Competitive Firm
Chapter 8 Competitive Markets
Chapter 9 Monopoly
Chapter 10 Oligopoly
Chapter 11 Monopolistic Competition
Part 4 Regulatory Issues
Chapter 12 (De)Regulation of Business
Chapter 13 Environmental Protection
Chapter 14 The Farm Problem
Part 5 Factor Markets: Basic Theory
Chapter 15 The Labor Market
Chapter 16 Labor Unions
Chapter 17 Financial Markets
Part 6 Distributional Issues
Chapter 18 Taxes: Equity versus Efficiency
Chapter 19 Transfer Payments: Welfare and Social Security
Part 7 International Economics
Chapter 20 International trade
Chapter 21 International Finance
Chapter 22 Global Poverty
Glossary
Index
Reference
Tables
Preface
Part 1 The Economic Challenge
Chapter 1 Economics: The Core Issues
Appendix using Graphs
Chapter 2 The U.S. Economy: A Global View
Chapter 3 Supply and Demand
Chapter 4 The Public Sector
Part 2 Product Markets: The Basics
Chapter 5 Consumer Demand
Appendix: Indifference Curves
Chapter 6 The Costs of Production
Part 3 Market Structure
Chapter 7 The Competitive Firm
Chapter 8 Competitive Markets
Chapter 9 Monopoly
Chapter 10 Oligopoly
Chapter 11 Monopolistic Competition
Part 4 Regulatory Issues
Chapter 12 (De)Regulation of Business
Chapter 13 Environmental Protection
Chapter 14 The Farm Problem
Part 5 Factor Markets: Basic Theory
Chapter 15 The Labor Market
Chapter 16 Labor Unions
Chapter 17 Financial Markets
Part 6 Distributional Issues
Chapter 18 Taxes: Equity versus Efficiency
Chapter 19 Transfer Payments: Welfare and Social Security
Part 7 International Economics
Chapter 20 International trade
Chapter 21 International Finance
Chapter 22 Global Poverty
Glossary
Index
Reference
Tables
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